Department: Sales & Business Development
Base Location: - Mangalore
Area of Operations: - Mangalore, Udupi, Chikkamagalore, Shivamogga.
Reports To: Regional Sales Manager / Vertical Head
Job Summary:
The Area Sales Manager (ASM) – Dealer Sales is responsible for managing and growing the dealer network for the Mahindra gensets business. This includes channel sales, dealer development, sales target achievement, and market expansion in the assigned territory.
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Key Responsibilities:
1. Dealer & Distributor Network Management
- Identify, onboard, and develop new dealers and distributors to expand market reach.
- Strengthen relationships with existing channel partners to maximize sales volume.
- Conduct dealer training sessions on product features, sales strategies, and service guidelines.
2. Sales Target Achievement & Business Growth
- Achieve monthly, quarterly, and annual sales targets as per business objectives.
- Implement sales strategies, promotional schemes, and incentive programs for dealers.
- Monitor dealer performance, sales trends, and competitor activities in the region.
3. Market Expansion & Business Development
- Identify new business opportunities, untapped regions, and potential dealer prospects.
- Conduct market research, customer segmentation, and competitor analysis to improve sales strategies.
- Work with marketing teams to plan dealer engagement programs, branding, and lead generation.
4. Pricing, Negotiation & Order Management
- Ensure optimum pricing strategies for dealers while maintaining profit margins.
- Negotiate commercial terms, bulk orders, and payment conditions with channel partners.
- Coordinate with supply chain and logistics teams to ensure timely order fulfillment.
5. Customer Support & Service Coordination
- Work closely with service teams to ensure after-sales support for dealers and customers.
- Address dealer complaints, warranty claims, and technical issues to maintain strong partnerships.
6. Reporting & Sales Analysis
- Maintain sales reports, dealer performance records, and market intelligence in CRM tools.
- Provide weekly/monthly sales forecasts and business updates to the management.
Job Type: Permanent
Pay: ₹30,000.00 - ₹60,000.00 per month
Work Location: In person
