Company Description Eden Senior Living, Wellness & Hospitality is a pioneering senior living community dedicated to redefining aging through a blend of wellness, hospitality, comfort, and community living. The community combines premium living spaces with wellness-focused amenities, hospitality-driven services, and robust social programming to promote physical health, emotional well-being, and social engagement. Eden is committed to dignity, respect, and inclusivity, creating a safe and supportive environment where each resident feels valued and empowered.
Role Description This is a full-time, on-site Public Relations Specialist role based in Delhi, India. The Public Relations Specialist will manage media outreach, draft and distribute press releases, and build strong relationships with journalists and media outlets to enhance Eden’s brand visibility. Daily responsibilities include developing and executing PR campaigns, supporting strategic communication initiatives, and coordinating with internal teams to ensure consistent messaging across all channels. The role also involves monitoring media coverage, preparing PR reports, managing crisis communication in coordination with leadership, and representing Eden at events, briefings, and community engagements.
Key Responsibilities
- Build and maintain strong relationships with media, journalists, and industry publications.
- Secure media coverage across print, digital, TV, and online platforms.
- Draft press releases, media kits, and corporate communications.
- Execute PR campaigns aligned with brand and business objectives.
- Position company leadership through interviews, articles, podcasts, and industry events.
- Manage influencer collaborations, strategic partnerships, and brand events.
- Track PR performance and prepare media coverage reports.
Qualification
- Bachelor's/Master's degree in PR, Journalism, Mass Communication.
- 3–4 years of experience in PR or Corporate Communications.
- Experience in Real Estate, Hospitality, or Senior Living is an added advantage.
- Strong media network and excellent communication, writing, and relationship management skills.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person