Position: Freelance Lead Generation Specialist
Overview: We are looking for an experienced Freelance Lead Generation Specialist to help generate qualified B2B leads through Cold Email Marketing, LinkedIn Outreach, and Digital Advertising campaigns. The ideal candidate should have a proven track record of identifying prospects, running outreach campaigns, and delivering high-quality sales opportunities.
Cold Email Marketing
- Build and manage targeted B2B prospect lists based on ICP.
- Lead extraction tools like apollo.io
- Set up and manage cold emailing tools such as Mailforge, saleshandy or similar ones
- Research and verify contact data.
- Create and optimize cold email sequences.
- Manage email deliverability and domain reputation.
- Track open rates, reply rates, and meeting bookings.
- Continuously optimize campaigns for better performance.
LinkedIn Marketing & Outreach
- Identify and connect with decision-makers.
- Execute personalized LinkedIn outreach campaigns.
- Manage connection requests, follow-ups, and nurturing sequences.
- Generate qualified meetings.
Requirements
- Experience in B2B lead generation.
- Strong understanding of cold email tools such as Mailforge, saleshandy or similar ones.
- Experience with LinkedIn Sales Navigator.
- Experience managing Google Ads, LinkedIn Ads, and Meta Ads.
- Excellent written communication skills.
- Ability to work independently and achieve lead-generation targets.
Deliverables
- Qualified prospect database.
- Weekly outreach reports.
- Lead generation campaign performance reports.
Preferred Experience
- B2B Services.
- International market outreach.
Pay: ₹15,000.00 - ₹30,000.00 per month
Benefits:
- Flexible schedule
- Work from home
Work Location: Remote