Job Title: Sales & Marketing Manager
Location: Ambattur- Chennai -53
Position Type: Full-Time/Part-Time/freelnce
Job Title: Sales & Marketing Manager
Job Summary
We are seeking an experienced and results-driven Sales & Marketing Manager to lead our sales and marketing initiatives. The ideal candidate will be responsible for driving student admissions, developing marketing strategies, managing sales teams, building corporate and institutional partnerships, and achieving revenue targets. The candidate should possess strong leadership, communication, and business development skills.
Key ResponsibilitiesSales Management
- Develop and implement sales strategies to achieve monthly and annual admission targets.
- Lead, mentor, and motivate the sales and admission counseling team.
- Monitor sales performance and prepare regular reports.
- Generate leads through educational institutions, corporate clients, and online channels.
- Conduct presentations, seminars, workshops, and promotional events.
- Maintain strong relationships with students, parents, colleges, and corporate clients.
Marketing Management
- Plan and execute online and offline marketing campaigns.
- Manage digital marketing activities including social media, Google Ads, email marketing, and SEO.
- Coordinate branding activities, promotional events, and exhibitions.
- Develop marketing materials such as brochures, banners, flyers, and advertisements.
- Analyze market trends, competitor activities, and customer requirements.
- Monitor campaign performance and optimize marketing ROI.
Business Development
- Identify new business opportunities and strategic partnerships.
- Build relationships with engineering colleges, universities, schools, and industries.
- Expand franchise and training center opportunities.
- Develop corporate training and placement collaborations.
- Negotiate contracts and partnership agreements.
Customer Relationship Management
- Ensure excellent customer service throughout the admission process.
- Handle customer queries, complaints, and feedback professionally.
- Improve student satisfaction and retention.
- Maintain accurate CRM records and follow-up schedules.
Team Leadership
- Recruit, train, and evaluate sales and marketing staff.
- Conduct regular performance reviews and team meetings.
- Foster a high-performance, target-oriented work environment.
- Coordinate with academic, placement, and operations teams.
Reporting & Analytics
- Prepare daily, weekly, and monthly sales reports.
- Track KPIs such as lead conversion, admissions, revenue, and campaign performance.
- Forecast sales trends and develop action plans.
- Manage marketing budgets effectively.
Required Qualifications
- Bachelor's degree in Business Administration, Marketing, Management, or a related field.
- MBA in Marketing or Sales is preferred.
- 3–7 years of experience in sales and marketing, preferably in the education, training, or service industry.
- Proven track record of achieving sales targets and managing teams.
Required Skills
- Sales Strategy & Business Development
- Digital Marketing & Branding
- Lead Generation & Conversion
- CRM Management
- Team Leadership
- Excellent Communication & Presentation Skills
- Negotiation & Relationship Building
- Market Research & Competitor Analysis
- MS Office & CRM Software
- Strong Analytical and Problem-Solving Skills
Preferred Experience
- Experience in educational institutions, training centers, or skill development organizations.
- Knowledge of digital marketing tools, social media platforms, and marketing analytics.
- Experience in student admissions and corporate tie-ups is an added advantage.
Key Performance Indicators (KPIs)
- Monthly and annual admission targets achieved.
- Revenue growth.
- Lead generation and conversion rate.
- Return on marketing investment (ROI).
- Customer satisfaction and retention.
- Corporate and institutional partnerships established.
- Team productivity and performance.
- Brand visibility and market expansion.
Job Type
Salary
- Competitive salary based on experience, plus performance-based incentives.
Contact info:
Mrs. S. Manjula
Hr Manager
+91 9025555642 , +91 7092535571
mail id: [email protected]
Job Types: Full-time, Part-time, Freelance
Pay: ₹15,000.00 - ₹20,000.00 per month
Benefits:
Work Location: In person
