The Marketing Coordinator co-ordinates all marketing initiatives across the property, including brand management, digital presence, lead generation, campaign execution, content creation, photography/videography coordination, and revenue-driven strategy.
Coordinates with: Sales, Reservations, Front Office, Wellness, F&B, Kitchen, Engineering, Stores, Security, HR
Brand Strategy & Positioning
- Ensure consistency across digital and offline platforms
Digital Marketing & Online Presence
- Manage website updates and landing pages
- Oversee SEO, SEM, Google Ads, Meta Ads
- Maintain OTA content accuracy
Social Media Management
- Create monthly content calendars
- Oversee posts, reels, stories, and creative production
- Grow engagement and reach
Lead Generation & Campaign Execution
- Contributes in creation of campaigns for rooms, restaurants, wellness, retreats, corporate programs
- Monitor campaign ROI and optimise workflows
PR & Reputation Management
- Manage Google, TripAdvisor, OTA reviews
Photography, Videography & Creative Assets
- Maintain updated visual library
- Coordinate with photographers, videographers, editors
Coordination with Departments
- - Sales: decks, campaigns
- - Reservations: OTA content and promotions
- - Wellness: program promotions, testimonials
- - F&B: menus, promotions, events
- - FO: guest communication
Vendor Management
- Manage agencies, freelancers, printers
- Ensure cost efficiency and quality
Reporting & Analytics
- Weekly and monthly performance reports
- Campaign ROI tracking
- Website and social media analytics
Pay: ₹20,732.75 - ₹34,730.26 per month
Ability to commute/relocate:
- Colva, Goa (Colva): Reliably commute or planning to relocate before starting work (Preferred)
Experience:
- Marketing: 3 years (Preferred)
Location:
- Colva, Goa (Colva) (Preferred)
Work Location: In person
