Job description
Job Title: Digital Marketing Executive
Job Type: Full-Time
Experience: 5+ Years
Location: Sai baba kovil , coimbatore
Salary: 4 LPA - 6LPA
Job Summary
We are looking for 5 years of experienced and results-driven Digital Marketing Executive to develop, implement, and optimize digital marketing strategies that increase brand awareness, generate qualified leads, and improve online presence. The ideal candidate should have hands-on experience in SEO, SEM, social media marketing, paid advertising, email marketing, content marketing, and analytics.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple online platforms.
- Manage SEO and SEM activities to improve website rankings and organic traffic.
- Create, manage, and optimize Google Ads, Meta (Facebook & Instagram) Ads, and LinkedIn campaigns.
- Develop and execute social media marketing strategies to improve engagement and brand visibility.
- Monitor website performance using Google Analytics and prepare performance reports.
- Create and manage email marketing campaigns.
- Coordinate with the design and content teams to produce engaging marketing materials.
- Optimize landing pages and conversion funnels to improve lead generation.
- Track campaign performance, ROI, and KPIs, and provide actionable insights.
- Stay updated with the latest digital marketing trends, tools, and best practices.
Required Skills
- Strong knowledge of SEO, SEM, Google Ads, and Meta Ads.
- Experience with Google Analytics and Google Search Console.
- Hands-on experience with social media marketing and campaign management.
- Knowledge of content marketing and email marketing tools.
- Basic understanding of WordPress or other CMS platforms.
- Experience with keyword research and competitor analysis.
- Strong analytical, communication, and problem-solving skills.
- Ability to manage multiple projects and meet deadlines.
Qualifications
- 5+ years of experience in Digital Marketing.
- Google Ads, Google Analytics, Meta Blueprint, or other digital marketing certifications are preferred.
Preferred Skills
- Experience with marketing automation tools.
- Knowledge of Canva, Adobe Creative Suite, or similar design tools.
- Understanding of lead generation strategies and CRM tools.
- Experience in B2B and B2C digital marketing.
Benefits
- Competitive salary package
- Career growth opportunities
- Friendly and collaborative work environment
- Learning and development opportunities
- Provident Fund
Work Location: In person
Pay: ₹400,000.00 - ₹600,000.00 per year
Work Location: In person
