Roles & Responsibilities
Digital Marketing & Brand Management
- Own and manage the complete digital presence across websites, social media platforms, and digital marketing channels.
- Plan and execute integrated digital marketing campaigns aligned with business and sales objectives.
- Develop creative strategies to increase brand awareness, customer engagement, website traffic, and lead generation.
- Coordinate with internal teams to ensure consistent brand communication across all digital platforms.
Social Media Management
- Manage and grow Instagram, Facebook, YouTube, LinkedIn, and other relevant social media platforms.
- Create monthly content calendars and publish engaging posts, reels, stories, videos, and promotional campaigns.
- Develop creative content ideas and storytelling concepts that enhance brand identity.
- Monitor audience engagement, respond to customer interactions, and identify new growth opportunities.
- Track social media performance and optimize content based on analytics and insights.
- Support long-form and short-form video content planning.
- Publish business updates and articles on LinkedIn and other professional platforms.
- Generate quality business leads through websites, social media campaigns, and digital marketing initiatives.
Performance Marketing
- Plan, execute, and optimize Google Ads and Meta Ads campaigns.
- Manage Google Merchant Center product feeds and ensure compliance with Google policies.
- Optimize campaign performance to maximize ROI, conversions, and qualified lead generation.
- Monitor advertising budgets and prepare campaign performance reports.
Analytics & Performance Monitoring
- Analyze website and campaign performance using Google Analytics (GA4), Google Search Console, and other marketing tools.
- Track website traffic, user behaviour, keyword rankings, conversions, and campaign effectiveness.
- Prepare Weekly and Monthly MIS reports with actionable recommendations for continuous improvement.
AI & Digital Innovation
- Utilize AI tools such as ChatGPT, Canva AI, Gemini, Claude, and similar platforms for content creation, campaign planning, and marketing productivity.
- Stay updated with emerging digital marketing trends, AI technologies, and industry best practices to continuously improve marketing performance.
Team Coordination
- Coordinate daily with Graphic Designers, Video Editors, Content Creators, Website Developers, and Management for timely campaign execution.
- Review creative assets before publishing to ensure brand consistency and quality standards.
- Manage marketing task planning, campaign timelines, and execution schedules.
Share your resume at 9643005005 or [email protected]
If you're passionate about digital marketing, social media, content creation, and building brands that create impact, we'd love to hear from you. Apply today and become a part of our growing team!
Job Type: Full-time
Pay: ₹22,000.00 - ₹30,000.00 per month
Benefits:
Application Question(s):
- How many years of experience in Social Meida Optimization?
- What is your notice period?
- What your current salary ?
Experience:
- total work: 3 years (Required)
Work Location: In person
