Job Profile – Graphic Designer
Job Purpose
The Graphic Designer is responsible for creating high-quality visual content that strengthens the company's brand identity and supports its marketing, sales, and communication activities. The role involves designing digital and print materials, including social media creatives, brochures, product catalogs, advertisements, packaging, presentations, banners, and other promotional assets. Key Responsibilities
1. Graphic Design & Branding
- Design brochures, catalogs, flyers, banners, posters, standees, and product leaflets.
- Create social media creatives, advertisements, and promotional graphics.
- Design exhibition and event marketing materials.
- Maintain consistency with company branding guidelines.
2. Video Content Coordination
- Plan and execute product shoots, corporate videos, customer testimonials, and promotional videos.
- Create video thumbnails.
- Coordinate with videographers and editors when required.
3. Content Development
- Write and design content for social media, websites, advertisements, newsletters, and promotional materials.
- Coordinate with technical teams to develop product-related content.
4. Exhibition & Event Support
- Design stall graphics, display panels, branding materials, and promotional giveaways.
- Support marketing activities during exhibitions, dealer meets, and product demonstrations.
Required Skills
- Adobe Photoshop
- Adobe Illustrator
- CorelDRAW
- Canva
- Video Editing Software (Premiere Pro / Filmora / After Effects)
- Social Media Marketing
- Content Writing
- Branding & Visual Communication
Qualification
- Bachelor's Degree/Diploma in Marketing, Graphic Design, Multimedia, Mass Communication, or related field.
Experience
- 1-3 years of experience in Digital Marketing and Graphic Designing.
- Experience in Manufacturing, Agriculture, Agri-Tech, Industrial Equipment, or Technology sectors preferred.
Work Location: In person
