Job Summary
The Corporate Sales Manager is responsible for handling institutional and corporate sales of passenger vehicles for an automobile dealership. The role focuses on generating business from companies, government departments, travel operators, leasing firms, embassies, SMEs, and fleet customers.
The position involves business development, relationship management, tender participation, fleet sales planning, and achieving assigned corporate sales targets while ensuring customer satisfaction and profitability.
Key Responsibilities1. Corporate & Institutional Sales
- Generate vehicle sales from:
- Corporate companies
- Government departments
- PSUs
- Travel & tourism companies
- Leasing and rental firms
- SMEs and fleet owners
- Achieve monthly and annual institutional sales targets
- Increase dealership market share in B2B sales
2. Business Development
- Identify new corporate accounts and business opportunities
- Conduct corporate visits and presentations
- Build long-term relationships with key decision-makers
- Develop referral and networking channels
3. Tender & Government Business Handling
- Monitor government and institutional tenders
- Prepare quotations and tender documentation
- Coordinate with finance and legal teams for compliance
- Ensure timely participation and follow-up
4. Fleet & Bulk Sales Management
- Handle fleet inquiries and bulk purchase negotiations
- Customize pricing and commercial proposals
- Coordinate vehicle allocation and delivery schedules
- Maintain profitability in fleet deals
5. Customer Relationship Management
- Maintain relationships with existing corporate clients
- Ensure timely response to inquiries and complaints
- Improve repeat business and contract renewals
- Conduct customer engagement activities
6. Coordination with Internal Departments
- Coordinate with:
- Retail sales team
- Finance & Insurance department
- Registration team
- Service department
- OEM corporate sales team
- Ensure smooth delivery and documentation process
7. MIS & Reporting
- Prepare:
- Corporate sales reports
- Pipeline reports
- Forecasts and target tracking
- Competitor analysis
- Maintain CRM and customer database
8. OEM Coordination
- Implement OEM institutional sales programs
- Participate in OEM meetings and reviews
- Ensure compliance with OEM corporate sales policies
Required Skills
- Strong B2B sales and negotiation skills
- Corporate relationship management
- Tender handling knowledge
- Communication and presentation skills
- Market analysis and networking
- CRM and MIS reporting knowledge
Qualification
- Graduate / MBA in Marketing preferred
- 5–10 years experience in automobile or corporate sales
- Institutional sales experience preferred
Preferred Industry Experience
Experience in dealerships or OEMs such as:
- Maruti Suzuki
- Hyundai Motor India
- Tata Motors
- Mahindra & Mahindra
- Toyota Kirloskar Motor
- Honda Cars India
Key Performance Indicators (KPIs)
- Corporate sales volume
- Revenue and profitability
- New account acquisition
- Fleet sales growth
- Tender conversion ratio
- Customer retention and repeat business
- Market share in institutional sales
Pay: ₹40,000.00 - ₹50,000.00 per month
Work Location: In person