Key Roles & Responsibilities
1. Digital Marketing
· Plan and execute digital marketing campaigns.
· Promote company products and services across digital platforms.
· Generate quality business enquiries through online marketing.
· Monitor campaign performance and optimize results.
2. Social Media Management
· Manage LinkedIn, Facebook, Instagram, and YouTube business pages.
· Create and publish regular posts, product updates, and company news.
· Design promotional banners, reels, and marketing creatives.
· Respond to customer enquiries received through social media.
3. Website Management
· Update website content, product pages, and company information.
· Upload new products, technical data sheets, catalogues, and project references.
· Coordinate with website developers for improvements.
· Ensure website information remains accurate and up to date.
4. Lead Generation
· Generate business enquiries through digital campaigns.
· Collect and maintain customer databases.
· Qualify leads and assign them to the sales team.
· Track enquiry status until handover.
5. Email & WhatsApp Marketing
· Prepare professional email campaigns.
· Send newsletters, brochures, and product catalogues.
· Manage WhatsApp Business marketing campaigns.
· Follow up with customers regarding promotional activities.
6. Content Development
· Create marketing content for brochures, presentations, blogs, and social media.
· Write product descriptions and technical content.
· Prepare customer success stories and case studies.
· Develop promotional videos and presentation materials.
7. SEO & Online Visibility
· Assist in Search Engine Optimization (SEO).
· Improve Google search rankings.
· Manage Google Business Profile.
· Monitor website traffic and visitor engagement.
8. Market Research
· Research target industries, consultants, EPC companies, OEMs, and contractors.
· Study competitors' digital activities.
· Identify new business opportunities and market trends.
9. CRM & Database Management
· Maintain digital marketing lead records.
· Update CRM with enquiry and customer information.
· Prepare weekly and monthly lead reports.
· Ensure timely follow-up of all digital enquiries.
10. Reporting
· Daily activity report.
· Weekly lead generation report.
· Monthly digital marketing performance report.
· Social media analytics report.
· Website traffic and enquiry conversion report.
OFFICE ADDRESS: Survey No. 1074, 1066 & 1068, Flat No. F-4, Sai Sujata Residency,
Rajopadhey Nagar, Kolhapur – 416012 Contact : 9529124051
Pay: ₹12,000.00 - ₹15,000.00 per month
Benefits:
- Cell phone reimbursement
- Commuter assistance
- Flexible schedule
- Internet reimbursement
Work Location: In person
