Copywriter – 1der
Experience: 1+ year, preferably in a mainline advertising or creative agency.
1der is looking for a Copywriter to develop compelling content and creative ideas for logos, websites, wireframes, social media, and brand communication projects.
Key Responsibilities
- Develop creative concepts, taglines, brand messages, website copy, social media content, and campaign ideas.
- Write clear and engaging content aligned with each brand’s tone and objectives.
- Collaborate with art directors, designers, and internal teams to create strong visual and written communication.
- Contribute to brand identity, website, and digital content projects.
- Present ideas and refine copy based on client and team feedback.
- Research relevant industries, audiences, and market trends.
Requirements
- 1+ year of copywriting experience, preferably with a mainline agency such as McCann, BBDO, Ogilvy, Wunderman, Talented, Lowe, TBWA, or similar.
- Strong writing, editing, proofreading, and storytelling skills.
- Ability to write for brands across websites, social media, and marketing campaigns.
- Good understanding of advertising, branding, and digital communication.
- A portfolio showcasing creative and brand-focused work.
Pay: Up to ₹60,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Work from home
Application Question(s):
- Have you worked with a mainline advertising agency such as McCann, BBDO, Ogilvy, Wunderman, Talented, Lowe, TBWA, or a similar agency?
- Please share a link to your copywriting portfolio.
- Share one example of a campaign, brand, website, or social media project you worked on. What was your contribution? (AI generated answers will be rejected autmatically)
- How do you adapt your writing style to match different brand tones and target audiences? (AI generated answers will be rejected autmatically)
- Copywriter Screening Task
Submission: Paste G-Drive or G-doc link
Important: This task must be completed independently. AI-generated or AI-assisted answers will be rejected automatically.
Brief
A new wellness brand is launching a social media campaign for young working professionals. The brand wants to sound modern, energetic, relatable, and trustworthy.
Task
Create the following:
1.Three original taglines for the brand.
2.One Instagram caption of 50–70 words for the message:
“Small steps. Stronger you.”
3. Website hero copy, including:
One headline.
One supporting line.
One call to action.
4. In 80–100 words, explain:
Your creative approach.
The intended audience.
How the copy reflects the brand’s tone.
Experience:
- Copywriting: 1 year (Required)
Language:
Work Location: Remote
