Meta Ads Executive
Job Description
Company profile: Media NV was established in 2014. Our headquarter is in North America, an MNC, and we have offices in Ahmedabad and Chandigarh. When you work with Media NV, you work with family. We are focused on building your business because your success reflects our growth.
Job requirement
Designation: Facebook / meta Ads Executive ( 3+years)
Education qualification: B.E./ B.tech/ BCA / BSc I.T /MCA/ M.E./M.tech / Social Media Marketing Course from the reputed academy.
Company website: www.medianv.com
Job Summary :
We are seeking a results-driven Facebook Ads Executive to manage and optimize our company’s advertising campaigns on Facebook and Instagram. The ideal candidate will have in-depth knowledge of Facebook Ads Manager, experience in crafting and executing successful ad campaigns, and an ability to analyze and optimize performance. You will collaborate with our marketing team to align ad strategies with business goals and maximize return on ad spend (ROAS)
Key Responsibilities :
- Plan and execute Facebook and Instagram ad campaigns: Create, manage, and optimize paid social media advertising campaigns to drive traffic, conversions, and brand awareness.
- Audience targeting: Use demographic, behavioural, and interest-based data to effectively target audiences.
- Ad creation: Work with the creative team to develop engaging and effective ad creatives, including copywriting, visuals, and video content. Basic Canva design skills are required.
- Budget management: Monitor and manage advertising budgets, ensuring optimal spending for performance and ROI.
- Performance tracking and reporting: Monitor key performance metrics (KPIs), such as CPC, CTR, ROAS, and conversions. Provide insights and reports on campaign performance, with recommendations for improvement.
- Campaign optimization: Continuously optimize campaigns based on performance data, audience insights, and testing results.
- FB Pixel & Tracking: Strong expertise in FB Pixel, creating events using the Event Setup Tool, and setting up custom conversions. Basic understanding of GTM and GA4 for tracking ad conversions and event tracking.
- Collaborate across teams: Work with designers, content creators, and marketing managers to ensure consistent messaging and brand alignment.
- Stay updated on trends: Keep up with the latest changes in Facebook Ads Manager, algorithm updates, and emerging trends in paid social media.
Preferred Qualifications:
- Experience in Digital Marketing Agencies is an added advantage.
- Certifications in Facebook Blueprint or similar.
Tools:
- Meta Business Suit
- FB Ad Manager
- GTM | GA4
- Chat GPT
- Canva
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹35,000.00 per month
Application Question(s):
- How many years / months of experience you have in FB / Meta Ads?
Experience:
- total work: 3 years (Preferred)
Work Location: In person
