ABOUT THE ROLE
We are seeking a Content & Creative Manager to own the complete content and creative output for multiple client accounts across LinkedIn, Instagram, YouTube, and email simultaneously — maintaining consistently high standards.
You will manage content strategy, write copy, design visual assets, brief the Video Editor on Reels and Shorts, manage email sequences in CRM, and ensure all content under clients’ names is sharp, on-brand, and purposeful.
Handling multiple clients with distinct voices, audiences, and goals requires switching between them cleanly and delivering without reminders.
This is a full-ownership creative execution role — planning, producing, managing, and reporting. It is not a simple “post on social media” job.
Candidates requiring detailed daily checklists need not apply.
KEY RESPONSIBILITIESClient Content Strategy & Planning
- Build and manage monthly content calendars for each client
- Plan content 4 weeks in advance — no last-minute scrambling
- Identify content mix per client based on goals: lead generation, brand authority, audience growth, event promotion, product awareness
- Structure content around proven pillars tailored per client industry and positioning
- Coordinate content calendar with Ads Specialist for message alignment
- Present monthly content plan to founder for approval
LinkedIn Content (Client Accounts)
- Write 4–5 posts per week per client
- Adapt writing style per client’s unique voice and audience
- Rotate formats: long-form posts (150–300 words), educational carousels (5–10 slides via Canva), short punchy posts, polls, event/offers promotion
- Every post includes a clear CTA aligned with client campaigns
- Manage comments/replies in client brand voice
- Track weekly follower growth, reach, engagement rate, profile visits
- Deliver monthly LinkedIn performance report per client
Instagram Content (Client Accounts)
- Plan and script 3 Reels per week per client; brief Video Editor comprehensively (hook line, talking points, text cues, tone, CTA)
- Write punchy, conversational captions with hashtag strategies
- Plan/post Stories regularly: behind-the-scenes, event previews/recaps, engagement content (polls, questions), repurposed LinkedIn or podcast clips
- Maintain consistent grid aesthetic per client’s visual identity
- Track Instagram insights weekly; report monthly
Graphic Design & Visual Asset Creation
- Design visual content across platforms: LinkedIn carousels, Instagram posts/Reels covers/stories templates, event promos, YouTube thumbnails (with Video Editor), ad creatives (with Ads Specialist), email headers/newsletters, presentations/pitch decks
- Strict adherence to brand guidelines (colors, fonts, logos, style)
- Build Canva brand kits per client for scalable asset creation
- Deliver assets in correct formats/dimensions per platform
Email Marketing & CRM Copywriting
- Write/manage email sequences in GHL per client: lead follow-ups (post-event/ad), welcome sequences, newsletters, warm lead nurturing
- Write website copy updates as needed
- Maintain quarterly-updated brand voice guides per client
- Proofread all outgoing client communication for quality and brand alignment
Content Production Coordination
- Brief Video Editor weekly with clear direction for Reels/Shorts batches: hook, key messages, text on screen, tone, CTA
- Review edited videos before publishing; request revisions if needed
- Collaborate with Ads Specialist on ad creatives delivery per brief and timeline
- Maintain organized shared content asset library per client in Google Drive (labelled/version-controlled)
- Manage content approval workflow with founder before publishing
REQUIRED QUALIFICATIONS
- Bachelor’s degree in Marketing, Communications, Design, Mass Media or equivalent experience
- Minimum 2 years managing content creation or brand creative roles with multiple client accounts (agency or multi-brand in-house preferred)
- Proven LinkedIn content experience focused on B2B or professional services (must provide examples)
- Strong graphic design skills: advanced Canva mandatory; Adobe Illustrator/Photoshop a plus
- Excellent written English: premium quality with zero tolerance for errors
- Ability to write in varied brand voices simultaneously across clients
- Experience briefing video editors and managing video output
- Email copywriting and CRM tools experience (GHL, Mailchimp, ActiveCampaign or similar)
- Strong project management skills; able to handle multiple deadlines without dropping tasks
- Self-directed; produces high-quality work without daily supervision
PREFERRED / BONUS SKILLS
- Agency background managing 3+ client accounts simultaneously
- Experience with Canadian, US, UK or Australian clients
- Basic video editing skills in CapCut for quick story/reel cuts
- Familiarity with AI content tools (ChatGPT, Jasper) for research/drafts (not replacing original thinking)
- Experience creating personal brand content for founders
WHAT DOES NOT FIT THIS ROLE
- Candidates who only managed one brand or personal social media accounts
- Candidates whose design work is limited to Canva templates with swapped text only — no real creative skill
- Candidates who write generic captions calling it “content strategy”
- Candidates uncomfortable with 5:30 PM–1:30 AM IST shift hours
- Candidates needing approval before every small action
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Work from home
Work Location: Remote
