Job DescriptionMarketing Manager
Company: Cidroy Private Limited
Location: Goa (Travel across India as required)
Department: Business Development & Marketing
Reports To: Director / General Manager
About the Role
Cidroy Private Limited is looking for an energetic and result-oriented Marketing Manager to lead business development and marketing initiatives. The role involves generating new business opportunities, strengthening the company's market presence, managing customer relationships, coordinating tenders and proposals, and promoting the company's capabilities across defence, aviation, industrial automation, security systems, and engineering projects.
Educational Qualification
- MBA in Marketing is mandatory.
- Bachelor's degree in Engineering, Business Administration, Commerce, or a related discipline will be preferred.
Experience
- Minimum 3 to 8 years of experience in Business Development or Marketing.
- Experience in defence, aviation, EPC, engineering services, industrial automation, or security systems will be preferred.
Key Responsibilities
- Identify and develop new business opportunities across defence, government organizations, PSUs, airports, ports, industries, and private sector clients.
- Generate leads through customer visits, networking, referrals, exhibitions, conferences, and digital platforms.
- Build and maintain strong relationships with customers, consultants, OEMs, government agencies, and strategic partners.
- Coordinate with engineering teams for preparation of technical and commercial proposals.
- Track business opportunities through GeM, CPP Portal, defence procurement portals, and other tender platforms.
- Coordinate preparation and timely submission of bids, tenders, and commercial proposals.
- Conduct market research, competitor analysis, and identify emerging business opportunities.
- Manage and regularly update the company's professional presence on LinkedIn, the company website, and other business platforms to enhance brand visibility.
- Create and publish professional content highlighting company projects, achievements, technical capabilities, and success stories.
- Organize and ensure the company's effective presence at customer meetings, conferences, exhibitions, seminars, and industry events.
- Prepare presentations, brochures, company profiles, capability statements, and other marketing material for customer interactions.
- Coordinate with senior management before important meetings and ensure all presentation material and business documents are professionally prepared.
- Support commercial negotiations and assist in contract finalization.
- Maintain customer database, CRM records, and submit periodic business development and sales reports.
- Coordinate with project teams to ensure smooth customer handover after project award.
Required Skills
- Excellent verbal and written communication skills.
- Strong presentation and interpersonal skills.
- Good understanding of B2B marketing and business development.
- Knowledge of government procurement and tendering processes.
- Proficiency in Microsoft Office, especially Excel, PowerPoint, and Word.
- Experience in managing corporate LinkedIn pages, websites, and digital business communication.
- Ability to organize corporate events, customer meetings, and industry interactions.
- Strong planning, coordination, and organizational skills.
- Willingness to travel extensively across India.
Key Performance Indicators (KPIs)
- Number of qualified business leads generated.
- Customer meetings and presentations conducted.
- Tenders and proposals submitted.
- Conversion of opportunities into orders.
- Revenue generated.
- Growth in the company's professional digital presence and engagement.
- Successful participation in exhibitions, conferences, and customer events.
- Customer satisfaction and relationship development.
What We Offer
- Opportunity to work on prestigious projects in defence, aviation, smart infrastructure, and industrial automation.
- Exposure to senior government, defence, PSU, and corporate customers.
- Performance-based incentives and career growth opportunities.
- A collaborative environment with opportunities to contribute from Concept to Capability.
Pay: ₹25,401.16 - ₹60,952.51 per month
Work Location: In person
