We are looking for a creative, strategic, and results-driven Social Media & Performance Marketing Executive to plan, execute, and optimize digital marketing initiatives across multiple brands and platforms. The ideal candidate should have a strong understanding of social media management, performance marketing, SEO, content planning, and digital analytics.
Key Responsibilities
* Manage social media platforms including Instagram, Facebook, LinkedIn, YouTube, and Google Business Profile.
* Develop and maintain monthly content calendars.
* Coordinate with the design and content teams to ensure timely execution of creatives.
* Schedule, publish, and manage content across all digital platforms.
* Plan, execute, monitor, and optimize paid advertising campaigns on Meta and Google.
* Drive brand growth, engagement, website traffic, and lead generation through effective digital marketing strategies.
* Conduct keyword research and implement SEO best practices.
* Perform market research, competitor analysis, and audience research to identify growth opportunities.
* Monitor campaign performance and prepare regular reports with actionable insights.
* Stay updated with the latest digital marketing trends, platform updates, and best practices.
* Work collaboratively with cross-functional teams to execute marketing initiatives.
Requirements
* Knowledge in social media management and performance marketing.
* Hands-on experience with Meta Ads Manager and Google Ads.
* Good understanding of SEO principles and website optimization.
* Knowledge of Google Analytics and other digital marketing tools.
* Strong research, analytical, and communication skills.
* Ability to manage multiple projects and meet deadlines.
* Creative thinking with a data-driven approach to marketing.
Pay: ₹200,000.00 - ₹300,000.00 per year
Benefits:
Work Location: Hybrid remote in Bangalore City, Bengaluru, Karnataka
