B2C Field Marketing Executive
Role Summary
The B2C Field Marketing professional is responsible for planning and executing on-ground marketing activities to increase brand awareness, generate leads, drive customer acquisition, and support sales growth in assigned territories.
Key Responsibilities
- Plan and execute field marketing campaigns, activations, roadshows, and promotional events.
- Coordinate with sales teams to generate and convert customer leads.
- Conduct market research to understand customer preferences and competitor activities.
- Build relationships with local partners, retailers, and event organizers.
- Manage brand visibility through in-store promotions, kiosks, and outdoor activities.
- Track campaign performance and prepare reports on ROI, lead generation, and customer engagement.
- Handle vendor management for promotional materials and events.
- Ensure brand guidelines are followed across all marketing activities.
Required Skills
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
Work Location: In person
