We are looking for an experienced Email Marketing Specialist with at least 2 years of experience to plan, execute, and optimize email marketing campaigns that drive customer engagement and conversions.
Key Responsibilities
- Plan and execute email marketing campaigns.
- Create and manage automation workflows and customer journeys.
- Segment audiences and personalize email campaigns.
- Monitor campaign performance (Open Rate, CTR, Conversions) and optimize results.
- Conduct A/B testing to improve campaign performance.
- Collaborate with content and design teams.
- Maintain email lists and ensure GDPR/CAN-SPAM compliance.
Requirements
- Minimum 2 years of experience in Email Marketing.
- Hands-on experience with Mailchimp, Klaviyo, HubSpot, Brevo, or similar platforms.
- Strong understanding of email automation, segmentation, and personalization.
- Knowledge of HTML/CSS for email templates is an advantage.
- Good analytical and communication skills.
Qualification
- Bachelor's degree in Marketing, Communications, Digital Marketing, or any relevant field.
Experience: 2+ Years
Employment Type: Full-Time | Permanent
Industry: IT Services & Digital Marketing
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
