On-page SEO
- Keyword research and mapping to off-page activities
- Optimize meta tags, headings, images, and internal linking
- Implement schema markup, canonical tags, and SEO-friendly URLs
- Regular on-page audits to fix technical and content issues
- Collaborate with content and design teams on SEO best practices
Off-page SEO
- Plan and execute link-building campaigns (guest posts, outreach, directories)
- Analyze competitor backlink profiles for new opportunities
- Maintain healthy link profiles and disavow harmful backlinks
- Improve domain authority through ethical SEO practices
- Support content creation for blogs and landing pages
Technical SEO & audits
- Conduct detailed audits covering technical, structural, and content issues
- Identify and fix crawl errors, broken links, indexing issues, and duplicate content
- Ensure page speed, mobile responsiveness, and site performance are optimized
Reporting & analysis
- Monitor keyword rankings, organic traffic, and user engagement
- Prepare weekly and monthly SEO performance reports
- Identify improvement opportunities from data insights
- Stay updated on Google algorithm changes and industry trends
Required skills & tools
- Strong on-page and off-page SEO knowledge
- Hands-on with Google Analytics, Search Console, Ahrefs, SEMrush, Moz, Screaming Frog
- Basic understanding of HTML, CSS, and CMS platforms (WordPress, Shopify)
- Familiarity with branding and content marketing fundamentals
- Strong analytical, communication, and teamwork skills
KPIs
- Improvement in keyword rankings and organic traffic
- Growth in domain authority and website visibility
- Audit completion and implementation of recommendations
- Quality and quantity of backlinks generated
- Contribution to content and branding goals
Pay: ₹30,000.00 - ₹40,000.00 per month
Work Location: In person
