Company: GCIC FINSERVE LIMITED
Location: Greater Kailash II, New Delhi
Employment Type: Full-time
Experience: 1–2 years
About GCIC FINSERVE LIMITED
GCIC FINSERVE LIMITED is a financial services firm with a 30+ year legacy, helping individuals, families, professionals and businesses make informed decisions around their wealth and financial future.
We are looking for a Marketing Associate who can combine creativity with execution — someone who understands how to turn ideas into compelling content, particularly short-form video content for Instagram, YouTube and LinkedIn.
The Role
This is a hands-on marketing role. You will be involved in creating, editing, publishing and improving content across our digital channels while supporting broader marketing and brand-building initiatives.
A major part of this role will involve short-form video production and editing. You should be comfortable taking a raw idea, script, footage or talking-head recording and turning it into a polished, engaging Reel/Short that is designed for modern social media consumption.
You will work closely with the management and marketing team to develop content around wealth creation, investing, financial education, market insights, business, personal finance and the GCIC brand.
Key Responsibilities
1. Short-Form Video Content — Core Responsibility
- Edit and produce high-quality Instagram Reels, YouTube Shorts and LinkedIn videos.
- Convert raw footage, interviews, presentations and concepts into engaging short-form content.
- Create strong hooks, pacing, transitions, captions, subtitles and visual elements.
- Add appropriate B-roll, stock footage, graphics, screenshots, charts and other supporting visuals.
- Repurpose long-form content into multiple short-form videos.
- Understand retention, watch time, hooks and audience attention.
- Experiment with different formats, editing styles and storytelling approaches.
- Maintain consistency in visual identity, typography, graphics and branding.
- Keep up with evolving short-form content formats, trends and editing techniques.
Video editing is a core requirement of this position. Candidates should be able to demonstrate their editing skills through a portfolio or previous work.
2. Content Creation
- Assist in developing ideas and content themes for GCIC’s social media channels.
- Research relevant topics across finance, investing, business and wealth creation.
- Assist with scripts, captions, post copy and content calendars.
- Develop educational and engaging content that simplifies complex financial concepts.
- Repurpose existing content across Instagram, YouTube, LinkedIn and other platforms.
- Work with the team to build a consistent and recognizable GCIC content identity.
3. Social Media & Digital Marketing
- Manage day-to-day content publishing and scheduling.
- Assist in maintaining GCIC’s social media presence.
- Monitor content performance and identify opportunities for improvement.
- Track basic metrics such as reach, engagement, views, watch time and follower growth.
- Research competitors, creators, financial brands and emerging content formats.
- Assist in executing digital marketing campaigns and brand initiatives.
4. Brand & Marketing Support
- Support offline and online marketing initiatives.
- Assist with the development of marketing campaigns, promotional material and brand assets.
- Coordinate with designers, videographers, agencies and other external partners when required.
- Assist in marketing events, activations, networking initiatives and other brand-building activities.
- Contribute ideas for improving GCIC’s overall visibility and customer acquisition.
Skills Required
Must-Have Skills
- Strong short-form video editing skills.
- Proficiency with video editing software such as Adobe Premiere Pro, After Effects, DaVinci Resolve, CapCut or equivalent tools.
- Strong understanding of Instagram Reels, YouTube Shorts and other short-form formats.
- Understanding of hooks, pacing, storytelling and audience retention.
- Good visual sense and attention to detail.
- Strong communication and writing skills.
- Ability to independently execute ideas from concept to finished content.
- Basic understanding of social media analytics and content performance.
- Willingness to learn about financial markets, investing and wealth management.
Good-to-Have Skills
- Motion graphics and animation.
- Graphic design using Canva, Photoshop or Illustrator.
- Basic photography/videography.
- Copywriting.
- Social media management.
- Knowledge of financial markets, mutual funds, equities or personal finance.
- Experience creating content for a financial services, fintech, business or professional-services brand.
Who We Are Looking For
- Creative but highly execution-oriented.
- Comfortable taking ownership rather than waiting for detailed instructions.
- Curious about content, social media and digital culture.
- Able to identify what makes a piece of content interesting.
- Comfortable working in a fast-paced entrepreneurial environment.
- Detail-oriented and particular about the quality of their work.
- Willing to experiment, test and learn.
- Interested in building something rather than simply completing assigned tasks.
You do not need to be a finance expert when you join us. But you should be willing to learn and eventually be able to communicate financial concepts in a simple, engaging manner.
Portfolio Requirement
Candidates with a portfolio of Reels, Shorts, advertisements, edits or other short-form video work are strongly preferred.
Please include links to your previous work, portfolio, Instagram page, YouTube channel, Drive folder or other relevant examples with your application.
How to Apply
Please apply through Indeed and include your CV along with a portfolio or examples of your short-form video editing work.
Pay: ₹300,000.00 - ₹360,000.00 per year
Work Location: In person