Job Description – Junior Executive – Branding (Central Support Team)
Department: Branding – Central Support Team (CST)
Location: Trichy, Tamil Nadu
Position: Junior Executive – Branding
Experience: 1 – 3 Years
Employment Type: Full-Time
Qualification
- Bachelor’s degree in marketing, Mass Communication, Visual Communication, Business Administration, or a related discipline.
- Candidates with relevant certifications in Digital Marketing, Branding, Content Management, or related areas will have an added advantage.
About Kauvery Hospital
Kauvery Hospital is one of South India’s leading multi-specialty healthcare providers, committed to delivering clinical excellence, compassionate care, and patient-centric healthcare services.
As part of our growing Central Support Team, we are looking for an enthusiastic and well-organized Junior Executive – Branding to support and coordinate branding, communication, and promotional activities across the Kauvery Hospital network.
Role Overview
The Junior Executive – Branding (Central Support Team) will support the planning, coordination, execution, and tracking of branding and communication initiatives across Kauvery Hospital units.
The role involves working closely with internal departments, hospital units, doctors, creative teams, and other stakeholders to ensure branding activities and campaigns are executed accurately and within timelines.
The ideal candidate should be proactive, detail-oriented, comfortable with follow-ups, and capable of coordinating multiple activities simultaneously.
Key Responsibilities
1. Meeting Coordination & Follow-up
- Attend key branding and organizational meetings as required.
- Prepare and circulate accurate Minutes of Meetings (MoM).
- Document actionable points and maintain appropriate trackers.
- Regularly follow up with respective stakeholders to ensure action points are completed within agreed timelines.
2. Doctor Profile Management
- Coordinate with doctors and respective departments to collect profile information.
- Create and update profiles of new and existing doctors on the hospital website.
- Ensure doctor information is accurate, complete, consistent, and updated on time.
- Coordinate corrections and modifications whenever required.
3. Vazhga Valamudan & Speaker Coordination
- Coordinate with Vazhga Valamudan speakers regarding topics, schedules, and other requirements.
- Follow up with speakers and internal stakeholders to ensure timely confirmation.
- Support the team in ensuring smooth coordination and execution of sessions.
4. Creative & Branding Coordination
- Coordinate with the Central Support Team for internal creative and branding requirements.
- Support both new branding initiatives and updates/modifications to existing materials.
- Follow up with relevant stakeholders for content, approvals, revisions, and finalization.
- Ensure branding materials adhere to organizational brand guidelines.
5. Creative Repository Management
- Ensure final and approved design files are shared and stored in the designated repository.
- Maintain proper organization of creative assets for easy access and future reference.
- Coordinate with relevant teams to ensure the latest approved versions are available.
6. Departmental & Organizational Promotions
- Work closely with the CST team to coordinate departmental and organization-wide promotional requirements.
- Support internal communication and promotional activities.
- Coordinate with relevant stakeholders to ensure timely execution of promotional materials.
7. Group-Level Screen Saver Promotions
- Coordinate group-level screen saver promotions across Kauvery Hospital units.
- Ensure creatives are approved and communicated to the relevant teams within timelines.
- Ensure consistency of communication and adherence to Kauvery Hospital branding guidelines.
8. Webinar Coordination
- Coordinate webinars and support end-to-end execution.
- Follow up with speakers and internal stakeholders regarding schedules, content, creatives, and other requirements.
- Support webinar communication and promotional activities.
9. AV Team Activity Tracking
- Maintain and regularly update the AV Team Activity Tracker.
- Follow up on ongoing assignments and ensure timely status updates.
- Escalate delays or pending activities to the reporting manager wherever required.
10. Unit-Level Campaign Support
- Coordinate and support branding and promotional campaigns across Kauvery Hospital units.
- Act as a coordination point between the Central Support Team and respective unit teams.
- Follow up on campaign requirements, creatives, approvals, and execution.
- Track the progress of unit-level campaigns and provide regular updates to the reporting manager.
Key Result Areas (KRAs) & KPIs
KRA
Key Performance Indicators
Meeting & Action Tracking
Timely preparation of MoMs and consistent follow-up of action points to closure
Doctor Profile Management
Accurate and timely creation/update of new and existing doctor profiles
Branding Coordination
Timely coordination and execution of CST branding and creative requirements
Campaign Support
Effective coordination of departmental, organizational, and unit-level campaigns
Speaker & Webinar Coordination
Timely coordination and smooth execution of speaker sessions and webinars
Creative Repository Management
Proper and timely archiving of approved final creative files
Screen Saver Promotions
Timely coordination and execution of group-level screen saver campaigns
AV Activity Tracking
Accurate and up-to-date maintenance of the AV Team activity tracker
Stakeholder Coordination
Timely follow-ups and effective coordination with CST, units, doctors, and internal departments
Required Skills
- Branding & Marketing Coordination
- Campaign Coordination
- Strong Follow-up Skills
- Internal Stakeholder Coordination
- Minutes of Meeting (MoM) Preparation
- Content Coordination
- Basic Website Content Management
- Event & Webinar Coordination
- Documentation & Reporting
- Campaign Tracking
- Time Management
- Multi-tasking
Technical Skills
- Good working knowledge of Microsoft Excel, PowerPoint, and Word
- Microsoft Teams / Zoom / Google Meet
- Basic knowledge of Content Management Systems (CMS)
- Familiarity with project/activity tracking tools
- Basic understanding of Canva / Adobe Creative Suite will be an added advantage
- Comfortable working with shared drives and digital collaboration platforms
Behavioral Competencies
- Good Written & Verbal Communication
- Strong Coordination & Follow-up
- Attention to Detail
- Planning & Organizational Skills
- Proactive Approach
- Team Collaboration
- Ownership & Accountability
- Adaptability
- Ability to Prioritize Multiple Tasks
- Ability to Work Within Timelines
Preferred Candidate Profile
- 1–3 years of experience in Branding, Marketing, Corporate Communications, Digital Marketing, Campaign Coordination, or a related function.
- Experience in healthcare/hospitals, advertising agencies, media, or corporate organizations will be an added advantage.
- Candidates with experience coordinating creative requirements and marketing campaigns will be preferred.
- Good written and verbal communication skills.
- Strong coordination and follow-up capabilities.
- Ability to work with multiple internal stakeholders and manage simultaneous assignments.
- Detail-oriented with a willingness to learn and take ownership of assigned responsibilities.
Pay: ₹16,000.00 - ₹20,000.00 per month
Work Location: In person
