We are looking for a creative and analytical SEO Executive who can manage both Search Engine Optimization (SEO) and basic graphic designing using Canva. The ideal candidate should be passionate about digital marketing, content optimization, and creating visually appealing creatives for social media, blogs, and marketing campaigns.
Key ResponsibilitiesSearch Engine Optimization (SEO)
- Perform keyword research using SEO tools.
- Optimize website pages, blogs, and landing pages for higher search rankings.
- Conduct on-page SEO including meta titles, descriptions, schema basics, URL optimization, image optimization, and internal linking.
- Perform basic technical SEO audits and coordinate with developers for implementation.
- Build quality backlinks through ethical link-building strategies.
- Monitor website performance using Google Search Console and Google Analytics.
- Track keyword rankings and prepare monthly SEO performance reports.
- Optimize local SEO and Google Business Profile.
- Stay updated with Google's latest algorithm updates and SEO best practices.
Content & Website
- Coordinate with content writers to develop SEO-friendly articles.
- Upload blogs and landing pages through CMS platforms.
- Ensure website content is optimized for user experience and search engines.
- Suggest improvements to website structure and navigation.
Canva Graphic Design
- Design Instagram posts, Facebook creatives, LinkedIn banners, stories, reels covers, and carousel posts.
- Create promotional graphics for seminars, webinars, study abroad campaigns, scholarships, and university partners.
- Design blog feature images, website banners, brochures, and email marketing creatives.
- Maintain brand consistency across all digital assets.
Digital Marketing Support
- Assist in social media content planning.
- Optimize YouTube titles, descriptions, and thumbnails.
- Coordinate with the marketing team for campaign execution.
- Support performance marketing by creating creatives when required.
Required Skills
- Strong understanding of SEO fundamentals.
- Hands-on experience with Google Search Console.
- Knowledge of Google Analytics (GA4).
- Understanding of WordPress or other CMS platforms.
- Familiarity with keyword research tools (SEMrush, Ahrefs, Ubersuggest, etc.).
- Basic HTML knowledge is an advantage.
- Excellent written English.
- Proficiency in Canva.
- Understanding of AI tools such as ChatGPT for content assistance.
- Basic knowledge of social media marketing.
Desired Qualities
- Creative mindset with attention to detail.
- Strong analytical and problem-solving skills.
- Ability to manage multiple projects and deadlines.
- Self-motivated and eager to learn.
- Team player with good communication skills.
What We Offer
- Opportunity to work with a fast-growing EdTech SaaS company.
- Exposure to international education and digital marketing campaigns.
- Learning and career growth opportunities.
- Collaborative and innovative work environment.
- Training on AI tools free with prompt engineering.
Pay: ₹10,000.00 - ₹12,000.00 per month
Work Location: In person
