Research and analyses social media trends.
Oversees all company social media accounts management.
Develops engaging, creative, innovative content for regularly scheduled posts, which
en
lighten audiences and promote brand-focused messages.
Works with various team members (including copywriters, and designers) to promote the
ov
erall brand through social media channels.
Creating paid social media campaigns for advertising.
Monitoring social media metrics and ROI.
Analyse social media paid campaigns with tracking systems to gather visitor data and
de
termine efficacy and areas for social media campaign improvement.
Works with other departments to develop social media timelines coinciding with new
pr
oduct releases, ad campaigns, or other brand messages.
Monitors and develops reports on competitor activity within social media spaces.
Responsible for developing and implementing social media strategies to improve the
ch