roopsee.com is building a new way for people to discover, understand, and shop for skincare and beauty products. By bringing together skin analysis, personalized recommendations, ingredient intelligence, and commerce, we’re creating a more informed and personalized beauty experience.
We’re looking for SEO Marketing Experts and Performance Marketing professionals who are excited about building and scaling a consumer-focused digital brand from the ground up. You’ll have the opportunity to work closely with the founding team, experiment with growth strategies, and directly contribute to Roopsee’s digital growth and customer acquisition.
If you enjoy working in a fast-moving startup environment and want to build something at the intersection of beauty, technology, and commerce, we’d love to hear from you.
Key Responsibilities
- Develop and execute SEO strategies to improve roopsee’s search visibility, rankings, and organic growth.
- Plan, manage, and optimize performance marketing campaigns across Google, Meta, and other relevant digital channels.
- Conduct keyword research, competitor analysis, and SEO audits to identify opportunities for growth.
- Track campaign and website performance using relevant analytics tools and translate data into actionable insights.
- Work closely with the content and product teams to create search-friendly content and improve website discoverability.
- Experiment with different acquisition and growth strategies to improve traffic, engagement, and conversions.
- Stay updated on evolving SEO, performance marketing, and digital growth trends and apply relevant strategies to roopsee.
Requirements
- 0–3 years of experience in SEO, performance marketing, digital marketing, or a similar growth-focused role.
- Strong understanding of SEO fundamentals, keyword research, on-page SEO, technical SEO, and search ranking factors.
- Hands-on experience with tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
- Experience managing and optimizing campaigns on Google Ads, Meta Ads, or other performance marketing platforms.
- Strong analytical and problem-solving skills, with the ability to interpret campaign and website data and turn insights into action.
- Understanding of conversion optimization, customer acquisition, and digital growth is a plus.
- Strong communication skills and the ability to work independently in a fast-paced startup environment.
- A proactive mindset with a willingness to experiment, learn, and take ownership of growth initiatives.
Pay: ₹15,000.00 - ₹25,000.00 per month
Education:
Work Location: In person
