Position: Social Media Executive
Location: Panipat
Company: The Blox Pre School
Job Summary
We are looking for a creative and enthusiastic Social Media Executive to manage our Instagram presence. The ideal candidate should be skilled in content creation, video editing, graphic designing, and social media management to build brand awareness and increase engagement for The Blox Pre School.
Key Responsibilities
Content Creation
- Create engaging Instagram posts, carousels, reels, and stories.
- Plan and maintain a monthly content calendar.
- Write creative captions with relevant hashtags.
- Ensure all content follows the brand's guidelines.
Graphic Designing
- Design attractive social media creatives using Canva, Photoshop, or similar tools.
- Create festival posts, educational posts, admission campaigns, event promotions, and parent testimonials.
Video Editing
- Edit high-quality Instagram Reels and short videos.
- Add transitions, subtitles, background music, and branding.
- Create engaging videos from preschool activities and events.
Photography & Videography
- Capture photos and videos of school activities.
- Record student events, celebrations, classroom activities, and parent interactions.
- Maintain organized media files.
Social Media Management
- Publish posts, reels, and stories regularly.
- Respond to comments and direct messages professionally.
- Monitor engagement and improve content performance.
- Stay updated with Instagram trends and algorithm changes.
Marketing Support
- Coordinate with the admissions and marketing team.
- Create promotional content for admissions, events, workshops, and summer camps.
- Assist in running Instagram campaigns when required.
Reporting
- Submit weekly and monthly performance reports.
- Track follower growth, reach, engagement, and lead generation.
Skills Required
- Excellent knowledge of Instagram.
- Strong video editing skills (CapCut, Premiere Pro, VN, InShot, etc.).
- Graphic designing skills (Canva, Photoshop, Illustrator).
- Photography and videography skills.
- Creative writing and caption writing.
- Understanding of Instagram trends and hashtags.
- Time management and communication skills.
Qualification
- Bachelor's degree in Marketing, Media, Mass Communication, or any relevant field.
- Freshers with a strong portfolio may also apply.
- 1–2 years of experience in social media management is preferred.
Software Knowledge
- Canva
- CapCut
- Adobe Premiere Pro
- Photoshop
- Illustrator (Preferred)
- Meta Business Suite
- ChatGPT (Preferred)
KPIs (Performance Indicators)
- Minimum 20–25 Instagram posts per month.
- 20–30 Reels per month.
- Daily Instagram Stories.
- Consistent growth in followers and engagement.
- Timely posting according to the content calendar.
- High-quality editing and branding consistency.
- Increased inquiries and admissions through Instagram.
Preferred Candidate
- Creative thinker with fresh content ideas.
- Passionate about education and children's content.
- Able to work independently and meet deadlines.
- Strong communication and teamwork skills.
- Salary: 10,000 - 15,000 per month.
Interested candidates may share their CV at 92530-29124 or [email protected] .
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person