Paid Campaign Specialist– Optimum Healthcare
Location: Madurai
Experience: 1-2years
Type: Full-time
We are looking for a Paid Campaign specialist to scale Optimum Healthcare’s digital visibility through high-performance campaigns. If you have experience running successful healthcare or wellness-related ads, you could be a great fit.
Responsibilities:
- Plan and execute paid campaigns on Google, Meta.
- Optimize for lead generation, appointments, and brand awareness
- Track performance metrics and deliver actionable insights
- Work closely with creative and SEO teams
Requirements:
- Proven track record in managing paid campaigns
- Strong understanding of healthcare audience targeting
- Expertise in Ads Manager, Google Ads, and analytics tools
Eligibility Criteria – Campaign Specialist:
Completion of a certified Facebook/Meta Ad Campaign course (minimum 6 months).
Hands-on experience in running and optimizing Meta ad campaigns.
Understanding of audience segmentation, funnel strategy, and A/B testing.
Familiarity with tools like Meta Ads Manager, Google Ads, and analytics platforms.
Job Type: Full-time
Pay: ₹100,000.00 - ₹200,000.00 per year
Benefits:
Ability to commute/relocate:
- Kalavasal, Madurai, Tamil Nadu: Reliably commute or willing to relocate with an employer-provided relocation package (Required)
Work Location: In person