About Medinex Australia
Medinex Australia is a growing healthcare technology company providing an all-in-one operations and management platform for NDIS, SIL, Home Care, and Aged Care providers.
As we continue to expand our digital presence, we are looking for a creative and results-driven SEO & SMO Specialist to strengthen our online visibility, grow our social media presence, and generate meaningful engagement with healthcare and disability service providers across Australia.
About the Role
The SEO & SMO Specialist will be responsible for improving Medinex's organic search visibility and managing our presence across key social media platforms.
This role is ideal for someone who understands how SEO, content, and social media work together to build brand awareness, increase website traffic, and generate qualified leads.
Key Responsibilities
- Develop and implement on-page and off-page SEO strategies.
- Conduct keyword research relevant to the NDIS, aged care, healthcare, and SaaS industries.
- Optimise website pages, landing pages, blogs, meta titles, and meta descriptions.
- Create SEO-optimised blog topics and content strategies.
- Monitor website rankings, organic traffic, and SEO performance.
- Identify technical and content-related SEO improvement opportunities.
- Manage Medinex's social media presence across LinkedIn, Facebook, and Instagram.
- Develop and maintain a structured social media content calendar.
- Create engaging captions, posts, campaigns, and content ideas.
- Improve organic social media reach, engagement, and follower growth.
- Research industry trends, competitors, and trending content opportunities.
- Repurpose blogs and website content into engaging social media content.
- Support lead-generation campaigns through organic digital marketing strategies.
- Track and report SEO and social media performance.
- Collaborate with the Medinex team on product launches, feature promotions, and marketing campaigns.
What We're Looking For
- Demonstrated knowledge of SEO and social media optimisation.
- Understanding of keyword research and search intent.
- Experience with on-page SEO and content optimisation.
- Good understanding of LinkedIn, Facebook, and Instagram.
- Strong written English and content creation skills.
- Ability to create engaging and professional B2B content.
- Familiarity with SEO and analytics tools is highly desirable.
- Ability to work independently and manage a consistent content schedule.
- Strong research skills and willingness to understand the Australian NDIS and healthcare sectors.
Experience in SaaS, healthcare, NDIS, disability services, or B2B marketing will be highly regarded but is not essential.
Key Performance Areas
Success in this role will be measured through improvements in:
- Organic website traffic and search rankings
- Target keyword visibility
- Social media reach and engagement
- Quality and consistency of published content
- Website traffic generated through social media
- Organic lead generation and brand awareness
Why Join Medinex?
You will have the opportunity to work with a growing Australian healthcare technology company and play an important role in building its digital presence from an early growth stage.
This is a hands-on role where your ideas, creativity, and strategies can directly contribute to the growth of the Medinex brand.
How to Apply
Please submit your CV along with examples of previous SEO, social media, or digital marketing work.
If available, we would also love to see examples of websites you have optimised, social media accounts you have managed, or measurable results you have achieved.
Join Medinex Australia and help us build a stronger digital presence in Australia's rapidly evolving healthcare and disability services sector.
Pay: ₹11,000.00 per month
Work Location: Remote
