Dotin Digital Academy is looking for an energetic and confident Marketing Executive – College Outreach & Institutional Partnerships to build and develop relationships with colleges and educational institutions.
The role involves visiting colleges, introducing and promoting Dotin Digital Academy's courses, coordinating student and faculty sessions, developing institutional partnerships, supporting MOU (Memorandum of Understanding) initiatives, and organizing marketing events and activities.
The ideal candidate should be comfortable with field visits, presentations, communication, relationship building and business development.
Key Responsibilities
- Visit colleges and educational institutions regularly to promote Dotin Digital Academy's courses and programs.
- Identify and connect with colleges, departments, placement cells, faculty members and other relevant decision-makers.
- Establish and maintain strong relationships with colleges and institutional representatives.
- Conduct or coordinate career awareness sessions, course introduction sessions, workshops and seminars for students.
- Present Dotin Digital Academy's courses, programs, benefits and career opportunities to students and college representatives.
- Generate new institutional leads through college visits, networking and referrals.
- Coordinate with colleges to arrange student engagement programs and promotional activities.
- Initiate and support MOU partnerships with colleges and educational institutions.
- Follow up with college management and relevant departments regarding partnership opportunities.
- Plan and organize college marketing events, workshops, seminars and promotional campaigns.
- Coordinate event requirements including venue, permissions, student participation, branding materials and team support.
- Work closely with the internal sales, marketing and academic teams to convert institutional opportunities into business.
- Maintain proper records of college visits, meetings, sessions, leads, partnerships and follow-ups.
- Achieve assigned monthly targets for college visits, sessions, institutional leads and partnerships.
- Represent Dotin Digital Academy professionally during college visits and external events.
- Travel to different colleges as required for business development and marketing activities.
Required Skills
- Excellent communication and interpersonal skills.
- Strong presentation and convincing abilities.
- Confident in speaking with college management, faculty and students.
- Good relationship-building and networking skills.
- Ability to conduct presentations and sessions in front of students.
- Good negotiation and follow-up skills.
- Comfortable with field work and regular college visits.
- Target-oriented and self-motivated.
- Ability to organize and coordinate events.
- Good Malayalam communication skills.
- Basic knowledge of English is required for professional communication.
- Basic knowledge of MS Office / Google Workspace is an advantage.
Preferred Candidate Profile
- Candidates with 6 months–1 year of experience in EdTech, education sales, field marketing, business development, institutional marketing or similar roles are preferred.
- Freshers with excellent communication, presentation and convincing skills can also apply.
- Candidates who have experience in college outreach, student engagement, educational sales or field marketing will have an advantage.
- Immediate joiners are preferred.
- Candidate should be willing to travel to colleges and educational institutions as part of the job.
Key Performance Indicators
Performance will primarily be evaluated based on:
- Number of college visits and institutional meetings.
- Number of student sessions/workshops conducted.
- Number of qualified institutional leads generated.
- Number of college partnerships initiated.
- Number of successful MOU partnerships.
- Number and quality of marketing events organized.
- Student participation generated through college activities.
- Follow-up and conversion of institutional opportunities.
Important Note
This is not a desk-only marketing role. The candidate should be comfortable with regular field visits, college meetings, presentations, student sessions, relationship building and event coordination.
Candidates who enjoy meeting people, travelling, networking and developing institutional relationships are encouraged to apply.
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
- Food provided
- Health insurance
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Application Question(s):
- Do you Have Experience in EduTech ?
Work Location: In person
