Marketing Manager | Location: Ahmedabad
We are looking for a strategic and results-driven Marketing Manager with 10+ years of B2B marketing experience in the IT industry to lead our global marketing initiatives across IT Services and SaaS/Product Marketing.
Must-Have
- 10+ years of proven B2B marketing experience within the IT industry.
- Strong experience in both IT Services Marketing and SaaS/Product Marketing.
- Proven expertise in demand generation, growth marketing, and brand positioning.
- Hands-on experience with SEO, SEM/Paid Marketing, Content Marketing, Social Media, and Digital Campaigns.
- Strong track record of driving inbound/outbound campaigns and qualified pipeline generation for global markets.
- Experience managing and optimizing MQLs, conversion rates, CAC, ROI, and marketing funnels.
- Strong understanding of ICP, buyer personas, customer journeys, and value propositions.
- Experience developing product marketing strategies, GTM campaigns, case studies, whitepapers, blogs, pitch decks, and sales enablement content.
- Proficiency with CRM, marketing automation, analytics, and campaign management tools.
- Ability to collaborate effectively with Sales, Product, and Leadership teams to achieve revenue goals.
- Experience building and leading marketing teams and managing external agencies.
- Strong knowledge of AI, SaaS, cloud computing, and digital transformation.
- Excellent analytical, communication, leadership, and stakeholder management skills.
- Proven ability to represent the organization at industry events, webinars, conferences, and networking opportunities.
Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
Pay: ₹1,500,000.00 - ₹2,500,000.00 per year
Benefits:
- Food provided
- Health insurance
- Provident Fund
Work Location: In person
