Job Description
1. Position Details
Designation: Executive
Department: Gakuhan
Location: Pune
Employment Type: Off-Roll
Education Qualification: B.Tech
2. Job Purpose
To drive business development and relationship management initiatives in the education segment, including schools, colleges, and universities, while promoting Casio’s educational products.
3. Key Responsibilities
1. Customer Relationship Management (CRM)
A. Develop and maintain strong relationships with educational institutions, including:
- Engineering & Polytechnic Colleges
- Undergraduate Colleges
- Indian & International Schools
B. Collaborate effectively with educationists and key decision-makers to achieve organizational goals.
C. Drive institutional sales by initiating partnerships and securing product recommendations from institutional authorities
2. Activation & Event Execution
A. Plan and execute promotional tie-ups and Below-The-Line (BTL) activities across schools, colleges, and universities.
B. Organize and implement teaching community advocacy initiatives across both physical and digital platforms.
C. Execute and participate in educational workshops, seminars, and conferences.
D. Develop strong engagement with educators and facilitate panel discussions at academic and industry forums.
3. Knowledge Management & Analytics
A. Conduct product demonstrations for schools, colleges, and university connect programs.
B. Track, analyse, and report updates on changes and trends within the education sector.
C. Ensure regular reporting and insights generation to support business strategy and decision-making
4. Technical Skills Required
A. Strong understanding of the Indian education system, structure, and pedagogy.
B. Ability to manage institutional relationships and drive education-based business development.
C. Proficiency in conducting product demonstrations and presentations.
D. Data tracking, reporting, and basic analytical skills.
4. Key Performance Indicators (KPIs)
- Institutional sales growth
- Number of active educational collaborations
- Event execution and participation
- Customer relationship management effectiveness
- Distributor/partner onboarding and engagement
5. Required Skills
Technical Skills:
- Knowledge of Indian education system and pedagogy
- MS Office proficiency
- Understanding of consumer behavior and market research
6. Additional Requirements
- Strong networking skills within the education sector
- Ability to engage with educators and institutional stakeholders
- Market research for education product business development
- Willingness to travel for events and meetings
Pay: ₹400,000.00 - ₹500,000.00 per year
Experience:
- Education Industrty: 2 years (Required)
- Marketing: 1 year (Preferred)
- Knowledge of Indian education system and pedagogy: 1 year (Preferred)
- - Event execution and participation: 1 year (Preferred)
Work Location: In person
