Sr. Copywriter is responsible for development of compelling, strategically driven copy across multiple brands and platforms. The ideal candidate is an exceptional storyteller, strategic thinker, and collaborative writer with a deep understanding of advertising, consumer behaviour, and communication.
Key Responsibilities
- Conceptualization and execution of integrated advertising campaigns across digital, print, social media, film, radio, outdoor, and other communication channels.
- Write and oversee high-quality copy for campaigns, including headlines, taglines, scripts, social content, website copy, brand films, and marketing collateral.
- Partner closely with Art Directors, Designers, Creative Directors, Strategists, and Account Management teams to develop innovative creative solutions.
- Ensure all copy maintains brand voice, messaging consistency, and strategic alignment.
- Present creative concepts confidently to internal stakeholders and clients, incorporating feedback effectively.
- Maintain high standards of language, grammar, tone, and storytelling across all deliverables.
- Stay informed about cultural trends, consumer insights, emerging platforms, and industry best practices to inspire fresh ideas.
- Manage multiple projects simultaneously while meeting deadlines and maintaining quality.
- Participate in brainstorming sessions and contribute strategic thinking throughout the creative process.
Required Qualifications
- Bachelor's degree in English, Communications, Journalism, Advertising, Marketing, or a related field.
- 7+ years of experience in advertising, branding, or creative communications.
Skills & Competencies
- Exceptional command of written English.
- Strong conceptual and creative thinking abilities.
- Excellent storytelling and persuasive writing skills.
- Ability to adapt tone and style for diverse audiences and brands.
- Strong presentation and communication skills.
- Ability to thrive in a fast-paced agency environment.
- Collaborative mindset with strong interpersonal skills.
- Attention to detail and commitment to quality.
Salary: - Negotiable for experienced candidates
Location: SG Highway, Ahmedabad
Job Type: Full Time
No. Of Vacancy: 01
Pay: From ₹30,000.00 per month
Work Location: In person
