We are seeking a highly motivated and results-oriented SEO Executive to join our dynamic marketing team.
The ideal candidate will have a strong understanding of search engine optimization principles and best practices, with a proven track record of success in improving website visibility and organic traffic.
This role requires a data-driven approach, excellent analytical skills, and a passion for staying ahead of the latest SEO trends.
Responsibilities:
- Keyword Research & Analysis:
- Conduct in-depth keyword research using various tools (e.g., Google Keyword Planner, SEMrush, Ahrefs) to identify relevant and high-volume keywords.
- Analyze competitor keyword strategies and identify opportunities.
- Perform keyword mapping and assign keywords to relevant pages.
- On-Page Optimization:
- Optimize website content (including titles, meta descriptions, headings, and image alt text) for search engines.
- Improve website structure and internal linking to enhance user experience and search engine crawlability.
- Optimize website speed and mobile-friendliness.
- Off-Page Optimization:
- Build high-quality backlinks from reputable websites.
- Develop and execute link-building strategies (e.g., guest blogging, outreach, influencer marketing).
- Monitor and analyze backlink profiles and identify any potential risks.
- Technical SEO:
- Troubleshoot and resolve website technical SEO issues (e.g., broken links, crawl errors, indexation problems).
- Implement schema markup and other structured data to improve search engine visibility.
- Reporting & Analysis:
- Track and monitor key SEO metrics (e.g., organic traffic, keyword rankings, conversion rates).
- Generate regular reports on SEO performance and provide actionable insights.
- Analyze website traffic data to identify areas for improvement.
- Stay Updated:
- Keep abreast of the latest SEO trends, algorithms, and best practices.
- Attend industry events and webinars to enhance knowledge and skills.
Qualifications:
- Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
- 2+ years of experience in SEO, with a proven track record of success.
- Strong understanding of search engine algorithms and best practices.
- Expertise in keyword research and analysis tools.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Proficient in Microsoft Excel or Google Sheets.
- Experience with website analytics tools (e.g., Google Analytics, Google Search Console).
- Experience with SEO platforms (e.g., SEMrush, Ahrefs) is a plus.
Skills:
- SEO
- Keyword Research
- On-Page Optimization
- Off-Page Optimization
- Technical SEO
- Google Analytics
- Google Search Console
- Data Analysis
- Reporting
- Communication
- Teamwork
Job Type: Full-time
Pay: ₹12,000.00 - ₹30,000.00 per month
Ability to commute/relocate:
- Nagpur, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Education:
Experience:
- SEO: 1 year (Required)
- PPC Campaign Management: 1 year (Preferred)
- total work: 1 year (Preferred)
Work Location: In person
