Job Title: SEO Specialist / Executive
Location: [City, State / Remote]
Job Type: Full-time
Role Overview
We are seeking an experienced SEO Specialist to manage all search engine optimization activities. You will be responsible for developing and executing on-page, off-page, and technical SEO strategies to increase organic traffic, boost search engine rankings, and maximize ROI.
Key Responsibilities
- Keyword & Competitor Research: Conduct thorough keyword research and competitive analysis to identify high-impact organic search opportunities.
- On-Page Optimization: Optimize web pages, meta tags, headers, content, and internal linking structures to align with target keywords.
- Technical SEO: Perform regular site audits to optimize crawlability, site speed, mobile responsiveness, and schema markup.
- Content Collaboration: Work closely with content creators and developers to integrate SEO best practices across landing pages, blogs, and site features.
- Link Building: Plan and execute off-page SEO strategies to build domain authority and acquire high-quality backlinks.
- Performance & Analytics: Track, analyze, and report on organic search metrics, conversions, and ranking trends using tools like Google Analytics and Google Search Console.
Requirements & Qualifications
- Experience: 2–4+ years of proven experience in SEO or digital marketing with a track record of organic traffic growth.
- SEO Tools: Proficiency in tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or Moz.
- Technical Skills: Solid understanding of website architecture, HTML/CSS, CMS platforms (e.g., WordPress), and Core Web Vitals.
- Analytical Mindset: Strong data analysis skills to turn performance metrics into actionable optimization strategies.
- Education: Bachelor’s degree in Marketing, Computer Science, Communications, or equivalent practical experience.
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
