Job Description – Marketing Head Real Estate Developers & Construction Companies)
Position: Marketing Head
Department: Marketing
Industry: Real Estate
Location: Pune, Maharashtra
Job Summary
The Marketing Head will be responsible for planning, executing, and monitoring all marketing activities for the company's real estate projects. The role involves developing brand strategies, generating quality leads, managing digital and offline campaigns, coordinating with sales teams, and enhancing the company's market presence to achieve business objectives.
Key Responsibilities
- Develop and implement comprehensive marketing strategies for residential and commercial projects.
- Plan and manage digital marketing campaigns, including social media, SEO, SEM, email marketing, and lead generation.
- Oversee branding, advertising, media planning, and promotional activities.
- Coordinate with sales teams to ensure quality lead generation and conversion support.
- Manage project launches, events, exhibitions, and channel partner engagement programs.
- Monitor marketing budgets and optimize campaign performance.
- Analyze market trends, competitor activities, and customer insights.
- Manage external agencies, vendors, and marketing partners.
- Track and report key marketing metrics, ROI, and campaign effectiveness.
- Ensure consistency in brand communication across all platforms.
Qualifications & Experience
- Bachelor's/Master's degree in Marketing, Business Administration, or related field.
- 7–15 years of experience in marketing, preferably in the real estate industry.
- Strong knowledge of digital marketing, branding, lead generation, and market research.
- Experience in managing large-scale marketing campaigns and teams.
Key Skills
- Strategic Marketing Planning
- Digital Marketing & Lead Generation
- Brand Management
- Budgeting & Cost Control
- Market Research & Analytics
- Team Leadership
- Communication & Negotiation Skills
- CRM & Marketing Automation T
KPIs
- Lead Generation Targets
- Cost per Lead (CPL)
- Marketing ROI
- Brand Visibility & Engagement
- Sales Conversion Support
- Campaign Performance & Revenue Contribution
CTC Range: As per industry standards and candidate experience.
Industry: Real Estate Developers & Construction Companies.If interested for the above opportunity connect us through following contact number and email.
Contact No. - 9226553975
Email ID :- [email protected]
Benefits:
- Flexible schedule
- Health insurance
- Life insurance
- Paid sick time
- Provident Fund
Work Location: In person
Pay: ₹600,000.00 - ₹1,500,000.00 per year
Benefits:
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund
Work Location: In person
