Job Description – Graphic Designer
Company: Mumtree
Location: Haridwar, Uttarakhand
Job Type: Full-Time
Department: Marketing & Product Design
About Mumtree
Mumtree is a growing kids’ play and furniture brand focused on creating innovative play equipment, wooden products, and experiential play spaces for homes and schools.
We are looking for a creative and detail-oriented Graphic Designer who can translate ideas, products, and brand stories into effective visual designs across digital, e-commerce, and product documentation.
Key Responsibilities
1. Social Media & Marketing Designs
- Create engaging creatives for Instagram, Facebook, and other digital platforms.
- Design social media posts, carousels, stories, ad creatives, and campaign graphics.
- Work with the marketing team to develop visually engaging content for product launches, offers, and brand campaigns.
- Adapt designs into different sizes and formats required for Meta Ads and other digital platforms.
- Maintain consistency with Mumtree’s brand identity and visual language.
2. Product Listing & E-commerce Designs
- Design product listing images for the Mumtree website, marketplaces, and other e-commerce platforms.
- Create product feature graphics, USP highlights, dimension graphics, comparison creatives, and usage visuals.
- Convert product photographs into clean and professional product presentation designs.
- Design product catalogues, brochures, and sales presentation material.
- Optimize visual communication to help customers easily understand product features and benefits.
3. Product Blueprint & Technical Designs
- Create clean and easy-to-understand product blueprint designs and technical presentation sheets.
- Develop product dimension layouts, installation diagrams, assembly instructions, and component illustrations.
- Convert rough sketches, product measurements, and design inputs into structured visual documentation.
- Coordinate with the production and product development team to understand product specifications.
- Maintain organized product design and blueprint files for future reference.
4. Brand & Creative Design
- Support the development and implementation of Mumtree’s visual identity.
- Design banners, standees, posters, packaging graphics, labels, and marketing collaterals.
- Create school project presentations and PlayLab concept visuals.
- Design company profiles, pitch presentations, and sales support material.
- Assist in developing creative concepts for new products and campaigns.
5. Photography & Content Support
- Assist the team in planning product photography and content requirements.
- Edit, retouch, and enhance product photographs.
- Remove or replace backgrounds and prepare images for digital and print use.
- Create simple product mockups and lifestyle compositions.
- Coordinate with the content and marketing team for reels, videos, and campaign content.
6. Other Creative Activities
- Support the marketing, sales, and product teams with day-to-day design requirements.
- Research current design, kids’ product, play-space, and e-commerce visual trends.
- Organize and maintain Mumtree’s digital creative library.
- Develop templates to improve the speed and consistency of regular design work.
- Take ownership of creative projects from concept to final output.
- Perform other design and creative activities required as the brand grows.
Required Skills
- Proficiency in Adobe Photoshop, Adobe Illustrator, CorelDRAW, or similar graphic design tools.
- Good understanding of Canva and digital design tools.
- Ability to create social media and e-commerce product creatives.
- Basic understanding of product dimensions, technical drawings, and blueprint layouts.
- Strong sense of typography, layout, colour, and visual hierarchy.
- Good photo editing and image manipulation skills.
- Ability to manage multiple projects and meet deadlines.
Preferred Skills
- Experience working with a D2C, e-commerce, furniture, kids’ products, or manufacturing brand.
- Knowledge of Amazon and e-commerce product listing design.
- Basic video editing and motion graphics skills.
- Familiarity with AI-based creative and image-generation tools.
- Basic understanding of AutoCAD, SketchUp, Blender, or other product design software will be an advantage.
Experience
1–3 years of relevant graphic design experience.
Freshers with a strong portfolio and good technical design skills may also apply.
What We Are Looking For
We are looking for someone who is:
- Creative and curious
- Detail-oriented
- Comfortable working with products and measurements
- Fast and adaptable
- Willing to experiment with new design tools and AI
- Able to understand a requirement and independently convert it into an effective visual design
Pay: ₹11,000.00 - ₹16,000.00 per month
Ability to commute/relocate:
- Haridwar, Uttarakhand (Haridwar, Haridwar District): Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Graphic design: 1 year (Required)
Work Location: In person
