Job Profile: Digital Marketing Executive
Location: Vasturaviraj, Thane Office
Salary: ₹15,000 – ₹25,000 per month
Gender: Male / Female
Education: Minimum Graduate (Any Stream) with strong command of English
Experience: Minimum 2 years.
Key Responsibilities
- Manage the company’s social media platforms including Instagram, Facebook, YouTube, LinkedIn, etc.
- Plan and publish regular social media posts, reels, stories, videos, offers, and promotional content.
- Create attractive social media creatives, banners, product posts, and marketing content using Canva/Photoshop or similar tools.
- Edit short videos, reels, promotional videos, and product videos using suitable video-editing software.
- Handle SEO activities, including keyword research, on-page optimization, meta titles/descriptions, content optimization, and basic off-page SEO.
- Monitor website traffic, SEO rankings, search performance, and identify improvement opportunities.
- Manage the company website, including updating pages, banners, images, offers, content, and other information.
- Add and update products on the website and marketplace platforms, including product name, description, images, specifications, price, category, and keywords.
- Ensure product listings and website information are accurate, updated, properly categorized, and SEO-friendly.
- Support digital marketing campaigns, Google/Meta advertising activities, product promotions, and new product launches.
- Conduct competitor and market research to identify new trends, keywords, content ideas, and marketing opportunities.
- Track digital marketing performance and prepare weekly/monthly reports covering website traffic, SEO, social media engagement, leads, product views, and conversions.
Preferred Experience
Minimum 2 years of relevant experience in content writing, digital marketing, social media content, SEO content, or a similar role.
Job Type: Full-time
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person
