Key Responsibilities:
- Brand Revamp & Project Coordination: Lead internal alignment for website revamps, brochures, case studies, and sales collateral; manage agency briefs and asset trackers.
- Digital Marketing & SEO: Coordinate SEO strategy, content optimization, and landing pages to drive lead generation and monitor web traffic analytics.
- Technical Content: Translate complex engineering concepts into customer-focused copy for LinkedIn, FAQs, and application notes.
- Brand Management: Ensure brand consistency across all physical and digital assets while managing print and creative vendors.
- Reporting: Maintain content calendars and deliver weekly progress reports on projects and lead gen metrics.
Candidate Profile
- BE / B.Tech / Diploma in Mechanical, Production, Industrial, Instrumentation, Mechatronics, or allied engineering fields.
- 1 to 3 years of experience in engineering coordination, technical marketing, sales support, digital marketing coordination, product documentation, or project management is preferred.
- Freshers may be considered if they have effective communication skills, technical understanding, and a clear interest in marketing and brand-building for industrial products.
- Prior exposure to industrial equipment, manufacturing, automation, material handling, process equipment, B2B sales, or engineering documentation will be an advantage.
Pay: ₹450,000.00 - ₹550,000.00 per year
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
