Digital Marketing Executive (Lead Generation)
Location: Chandigarh, India
Job Type: Full-Time | On-Site
Experience: 2–4 Years
About the Role
We are looking for a dynamic and performance-driven Digital Marketing Executive to support lead generation and business growth initiatives in the Pharma, Nutraceutical, Supplement, Skincare, and HPC industries. The ideal candidate should have hands-on experience with paid advertising campaigns, B2B lead generation, and digital outreach strategies.
Key Responsibilities
- Plan, execute, and optimize advertising campaigns on Facebook and LinkedIn.
- Generate qualified B2B leads through digital marketing channels.
- Conduct WhatsApp outreach campaigns and manage prospect follow-ups.
- Research and identify potential clients in domestic and international markets.
- Monitor campaign performance and prepare regular reports and insights.
- Maintain lead databases and ensure accurate tracking of marketing activities.
- Collaborate with sales and business development teams to achieve growth targets.
- Stay updated on digital marketing trends, tools, and best practices.
Required Skills & Qualifications
- 2–4 years of experience in Digital Marketing and Lead Generation.
- Hands-on experience with Facebook Ads Manager and LinkedIn Campaign Manager.
- Strong understanding of B2B lead generation strategies and customer acquisition.
- Experience with WhatsApp marketing, prospecting, and outreach campaigns.
- Excellent communication, analytical, and organizational skills.
- Proficiency in Microsoft Excel and marketing reporting tools.
- Bachelor's degree in Marketing, Business Administration, or a related field.
Preferred Experience
- Prior experience in the Pharmaceutical, Nutraceutical, Supplement, Skincare, or HPC industry will be an advantage.
- Familiarity with international lead generation and export-oriented marketing campaigns is preferred.
What We Offer
- Career Growth Opportunities
- Dynamic Work Environment
- Professional Development & Learning
- Exposure to Global Markets
- Performance-Driven Culture
Interested candidates can send their updated resume to: [email protected]
Ability to commute/relocate:
- Chandigarh, Chandigarh (Chandigarh): Reliably commute or planning to relocate before starting work (Required)
Experience:
- Lead generation: 1 year (Required)
- Google Ads: 1 year (Required)
- Facebook Advertising: 1 year (Required)
- Digital marketing: 1 year (Required)
Work Location: In person
