Key Responsibilities:
1. Social Media Management
· Manage and maintain the brand’s presence across Instagram, Facebook, LinkedIn, YouTube, X (Twitter), and other relevant platforms.
· Schedule, publish, and monitor daily social media content.
· Ensure consistency in brand voice, messaging, and visual identity across all platforms.
· Engage with followers by responding to comments, messages, and mentions.
2. Content Strategy & Planning
· Build monthly social media content calendars.
· Create platform-specific content strategies.
· Research trending topics, hashtags, and content formats.
· Develop engaging captions, reels, stories, and interactive content.
3. Content Creation & Campaign Execution
· Coordinate with designers, photographers, and video editors to create high-quality content.
· Support the execution of social media campaigns, product launches, and promotional activities.* Ensure content is optimized for maximum reach and engagement.
· Assist in influencer collaborations and user-generated content (UGC) initiatives.
4. Performance Monitoring & Analytics
· Track key performance metrics across social media platforms.
· Analyze engagement, reach, impressions, and audience insights.
· Recommend improvements based on content performance.
· Prepare weekly and monthly social media performance reports.
5. Community Management
· Build and nurture online communities through regular interaction.
· Monitor audience feedback and escalate concerns when required.
· Maintain positive relationships with customers and followers.
6. Collaboration & Social Media Operations
· Work closely with marketing, design, and content teams.
· Coordinate with external agencies, influencers, and content creators.
· Manage the social media content pipeline and publishing schedule.
What We’re Looking For:
· Strong understanding of social media platforms and digital trends.
· Excellent content writing and communication skills.
· Experience in social media management and community engagement.
· Creative thinking with attention to detail.
· Ability to manage multiple campaigns and meet deadlines.
Pay: ₹30,000.00 - ₹50,000.00 per month
Benefits:
Work Location: In person
