Independently manage multiple client accounts and concurrent projects with a solution-first
mindset. Translate business goals into actionable campaign and communication plans. Lead
meetings, negotiations, and escalations with strong stakeholder management. Maintain
detail, ownership, and delivery standards. Manage budgets, estimates, billing, profitability,
and collections. Present strategy and performance updates confidently. Mentor and review
junior team members.
Key Result Areas (KRA) – Account Manager
1. Client Relationship Management
Maintain strong, solution-oriented relationships with multiple clients simultaneously.
Present agency credentials effectively and leverage them to win client confidence.
Ensure timely response and proactive problem-solving for all client queries/requests.
Maintain proper documentation of client communication and archive for reference.
KPIs:
Client satisfaction scores / feedback
Retention and repeat business rate
Response turnaround time
2. Business Development
Internal: Identify upselling and cross-selling opportunities with existing clients. Spot
potential leads through industry connects, events, and referrals, and share them with
the Business Development team.
External: Collaborate with the creative and strategy teams to package new service
offerings and pilot internal initiatives that can be pitched to clients. Contribute ideas
for agency growth, partnerships, and networking opportunities.
Support in preparing case studies, credentials decks, and success stories for new
business pitches.
KPIs:
Number of upselling / cross-selling opportunities converted
Contribution of new leads generated
Participation in new business pitches and presentations
Quality and impact of internal business development contributions
3. Strategic Understanding & Research
Conduct industry and competitor research to understand clients’ business
environment.
Provide actionable insights and support in building strategies aligned with client
objectives.
Translate client briefs into clear, specific, and actionable items for internal teams.
KPIs:
Quality of insights and research provided
Accuracy and clarity of briefs
Contribution to strategic recommendations
4. Project Coordination & Delivery
Coordinate with creative, planning, design, content, and execution teams to ensure
timely delivery.
Follow up internally to ensure jobs are delivered as per committed timelines and
quality standards.
Ensure smooth flow of information between client and internal teams.
KPIs:
On-time project delivery (%)
Number of revisions / reworks due to miscommunication
Internal team feedback on clarity of briefs
5. Financial Management
Prepare accurate estimates and obtain client approvals.
Ensure billing, invoicing, and collections are done on time.
Track project budgets to avoid overruns.
KPIs:
Estimate vs. actual variance
Timeliness of billing & collection (%)
Cash flow contribution from assigned accounts
6. Communication & Presentation
Present campaign ideas, strategies, and updates to clients effectively.
Ensure all client-facing communication is professional, error-free, and value-driven.
Act as a bridge between client expectations and creative execution.
KPIs:
Client feedback on clarity and quality of communication
Successful presentation approvals
Reduction in client escalations
7. Problem-Solving & Initiative
Anticipate potential issues in delivery, budgets, or client satisfaction and take
corrective action.
Suggest process improvements within the account management workflow.
Demonstrate ownership of client success beyond day-to-day tasks.
KPIs:
Number of issues resolved proactively
Contribution to process improvements
Client retention due to proactive problem-solving
8. Team Handling & Management
Manage and mentor junior account team members (AAMs/AM executives): delegate
tasks, provide clear direction, and ensure delivery quality.
Review briefs, client communication, and deliverables for accuracy, brand alignment,
and completeness before submission.
Plan resource allocation across accounts, prioritize workloads, and coordinate with
department leads to avoid delivery bottlenecks.
Support team development through regular feedback, coaching, and skill-building;
foster a collaborative, accountable team culture.
KPIs:
Team delivery efficiency (on-time completion %)
Quality score (rework rate / error rate reduction)
Internal stakeholder feedback (creative/strategy/digital) on coordination and
clarity
Team capability development (training completion / improvement goals met)
Reduction in escalations due to process or communication gaps
Pay: Up to ₹50,000.00 per month
Work Location: In person
