Position
Sales Executive
Department
Sales & Marketing
Reporting To
Sales Manager / Business Development Manager
Job Purpose
To generate new business, develop existing customer relationships, achieve sales targets, and ensure timely follow-up on enquiries, quotations, and orders.
Key Responsibilities
- Lead Generation & Business Development
- Identify and approach new customers and potential business opportunities.
- Develop new markets and maintain a strong sales pipeline.
- Generate enquiries through calls, emails, meetings, references, and market visits.
- Customer Relationship Management
- Maintain regular communication with existing and prospective customers.
- Understand customer requirements and provide suitable product solutions.
- Build long-term business relationships with customers.
- Quotation & Order Management
- Collect customer requirements, specifications, and quantities.
- Prepare and send quotations in coordination with the concerned department.
- Follow up on quotations and negotiate prices and commercial terms.
- Convert enquiries into orders and coordinate with internal departments for timely execution.
- Sales Follow-up
- Regularly follow up on pending enquiries, quotations, and orders.
- Maintain records of customer communication and follow-up status.
- Identify reasons for lost enquiries and take corrective action.
- Market & Competitor Analysis
- Monitor market prices, customer requirements, and competitor activities.
- Provide market feedback and information to management.
- Identify new products, customers, and business opportunities.
- Customer Visits & Meetings
- Visit customers as required for business development and relationship management.
- Arrange meetings with customers and senior management when required.
- Understand customer concerns and coordinate internally for solutions.
- Sales Reporting & CRM
- Maintain daily/weekly/monthly sales reports.
- Update customer, enquiry, quotation, and order information in the CRM.
- Submit regular MIS reports to the reporting manager.
Key Performance Indicators (KPIs)
- Monthly/Annual Sales Achievement
- New Customer Acquisition
- Number of New Enquiries Generated
- Quotation Conversion Ratio
- Order Conversion Ratio
- Customer Visit & Meeting Targets
- Follow-up Effectiveness
- Collection/Payment Follow-up
- Customer Retention
- Gross Margin / Profitability
Required Skills
- Good communication and negotiation skills
- Strong customer relationship management
- Sales and business development skills
- Good follow-up and convincing ability
- Basic knowledge of MS Excel, Word, Email, and CRM
- Ability to prepare quotations and sales reports
- Good market understanding
- Willingness to travel for customer visits
Qualification & Experience
- Graduate in any discipline; preferably Sales, Marketing, Business, or related field.
- 1–5 years of experience in sales/business development preferred.
- Experience in B2B / Industrial / Manufacturing / Steel / Engineering products will be an advantage.
Personal Attributes
- Target-oriented
- Self-motivated
- Positive attitude
- Good communication skills
- Customer-focused
- Strong follow-up ability
- Team player
- Willing to learn and develop new business
Pay: ₹10,000.00 - ₹35,000.00 per month
Benefits:
Work Location: In person
