Position: Social Media & Digital Marketing Associate
Location: Gandhinagar, Gujarat
Employment Type: Full-Time
About the Role
We are looking for a results-driven Social Media & Digital Marketing Associate to strengthen the digital presence of GJ Profits and generate high-quality investor leads for our real estate investment opportunities in GIFT City and other high-growth markets. The ideal candidate will have hands-on experience in performance marketing, search engine optimization, and digital campaign management, with a strong focus on lead generation and return on investment (ROI).
Key ResponsibilitiesMeta Advertising & Social Media Marketing
- Plan, execute, and optimize lead-generation campaigns across Facebook and Instagram.
- Create and manage audience targeting, retargeting, and conversion-focused campaigns.
- Collaborate on the development of professional, executive-style creatives and ad copy.
- Monitor campaign performance and continuously improve results through A/B testing and optimization.
Google Ads & Search Engine Marketing (SEM)
- Manage Google Search, Display, and Remarketing campaigns.
- Identify and target high-intent investor keywords related to real estate investments, GIFT City, pre-leased assets, and commercial properties.
- Optimize campaigns to maximize lead quality while maintaining efficient acquisition costs.
- Conduct keyword research, competitor analysis, and performance reporting.
Search Engine Optimization (SEO)
- Implement on-page and off-page SEO strategies to improve website rankings and organic visibility.
- Optimize website content, landing pages, and blog articles for targeted real estate investment keywords.
- Build and manage quality backlinks and local SEO initiatives.
- Track rankings, traffic, and conversions using SEO tools and analytics platforms.
Performance Analytics & Reporting
- Monitor key performance indicators (KPIs) including Cost Per Lead (CPL), conversion rates, click-through rates (CTR), and ROI.
- Generate regular performance reports and provide actionable recommendations.
- Analyze campaign and website data to identify growth opportunities and improve marketing efficiency.
AI & Marketing Technology Integration
- Utilize AI-powered tools for content creation, campaign optimization, data analysis, and workflow automation.
- Stay updated with emerging digital marketing trends, tools, and best practices.
- Recommend and implement innovative solutions to improve productivity and campaign performance.
What We Offer
- Competitive salary with performance-based growth opportunities.
- Exposure to high-value real estate investment marketing campaigns.
- Opportunity to work with innovative AI-driven marketing strategies.
- Dynamic and growth-oriented work environment.
- Career advancement opportunities within a rapidly expanding organization.
To Apply: Send your resume, portfolio, and details of digital campaigns you have managed, including key performance metrics and results achieved.
Pay: ₹25,000.00 - ₹45,000.00 per month
Work Location: In person
