Key Responsibilities
- Plan and manage paid campaigns across Google Ads, Meta, and other digital platforms to generate qualified leads.
- Manage the full performance funnel, including CPL, site visits, conversions, and bookings.
- Test and optimize creatives, audiences, landing pages, and bidding strategies to improve ROI.
- Work closely with sales to track lead quality, conversions, and campaign performance.
- Manage marketing budgets and optimize spend across high-performing campaigns.
- Set up tracking, attribution, and performance reports aligned with business and revenue goals.
- Collaborate with creative and content teams to develop high-converting campaigns and landing pages.
- Manage remarketing and lead-nurturing campaigns.
- Stay updated on platform changes, market trends, and competitor activity.
Desired Skills
- Hands-on experience with Google Ads, Meta Ads Manager, Google Analytics, and CRM/lead-tracking tools.
- Strong analytical and data-driven mindset with a focus on leads, conversions, and ROI.
- Ability to analyze campaign data and turn insights into actionable strategies.
- Good knowledge of Excel/Google Sheets for reporting and budget tracking.
- Strong attention to detail and ability to manage multiple campaigns.
- Excellent collaboration and communication skills.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 1–3 years of hands-on experience in Performance/Digital Marketing.
- Experience in real estate, high-ticket sales, or lead-generation businesses is preferred.
- Google Ads or Meta certifications are a plus.
- Strong results-oriented mindset with a focus on measurable business outcomes.
Pay: ₹40,000.00 - ₹50,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Ability to commute/relocate:
- Vasanth Nagar, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Required)
Experience:
- Performance marketing: 1 year (Required)
Work Location: In person