Job Title: Social Media Manager
Job Summary
We are seeking a creative and results-driven Social Media Manager to manage our online presence across multiple platforms. The ideal candidate will be responsible for social media strategy, content writing, post creation, audience engagement, and performance analysis to strengthen brand awareness and drive engagement.
Key Responsibilities
- Develop and execute social media strategies aligned with business goals
- Create engaging content including captions, blogs, reels, stories, and promotional posts
- Design and create social media posts, banners, and creatives using tools like Canva
- Manage and maintain social media accounts on platforms such as Instagram, Facebook, LinkedIn.
- Write compelling content and captions tailored to target audiences
- Plan monthly content calendars and posting schedules
- Create reels, short videos, and visual content for campaigns
- Monitor comments, messages, and audience engagement
- Run advertising campaigns and boost posts when required
- Analyze campaign performance using social media analytics tools
- Stay updated with latest social media trends, hashtags, and digital marketing practices.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Communications, or related field (preferred)
- Strong copywriting and communication skills
- Proficiency in design and editing tools such as Canva, Adobe Photoshop, and CapCut
- Basic video editing and graphic design knowledge
- Creativity, trend awareness, and attention to detail
- Basic knowledge of graphic design and video editing tools is a plus.
Work Location: In person
