Job DescriptionPosition
Business Development Manager (BDM) – EdTech
Location: Perinthalmanna, Kerala
Department: Sales & Business Development
Employment Type: Full-Time
Job Summary
We are seeking an experienced and results-driven Business Development Manager (BDM) to lead the business development activities for our Perinthalmanna branch. The successful candidate will be responsible for driving student admissions, achieving revenue targets, expanding institutional partnerships, and leading the branch sales team to ensure sustainable business growth.
Key Responsibilities
- Achieve monthly and annual admission and revenue targets for the branch.
- Lead, motivate, and monitor the Business Development Associate (BDA) team to maximize sales performance.
- Generate new business opportunities through schools, colleges, tuition centres, corporate organizations, and strategic partnerships.
- Conduct career guidance sessions, seminars, workshops, education fairs, and promotional events.
- Build and maintain strong relationships with educational institutions, placement cells, training centres, and corporate partners.
- Ensure timely follow-up and conversion of all student enquiries through the CRM system.
- Monitor daily sales activities, counselling quality, and team productivity.
- Work closely with the marketing team to execute local campaigns and lead-generation initiatives.
- Analyze market trends, competitor activities, and customer feedback to identify new business opportunities.
- Prepare and submit daily, weekly, and monthly MIS and sales reports to management.
- Ensure a high standard of customer service throughout the student admission journey.
Qualifications
- Bachelor's Degree in any discipline (MBA preferred).
- 3–5 years of experience in Business Development, Sales, or Institutional Marketing.
- Prior experience in the Education or EdTech industry is preferred.
- Proven track record of achieving sales and revenue targets.
- Experience in team handling and performance management.
Required Skills
- Strong communication and negotiation skills.
- Leadership and team management capabilities.
- Relationship-building and networking skills.
- Presentation and public speaking skills.
- CRM and Microsoft Office proficiency.
- Analytical thinking and problem-solving ability.
- Willingness to travel across Perinthalmanna and nearby areas for business development.
Key Performance Indicators (KPIs)
- Monthly admissions achieved.
- Monthly revenue generated.
- Lead-to-admission conversion ratio.
- Number of institutional partnerships/MOUs secured.
- Team target achievement percentage.
- Daily field visits and client meetings.
- CRM updates and reporting accuracy.
- Student satisfaction and retention.
Compensation & Benefits
- Competitive salary package.
- Attractive performance-based incentives.
- Travel and mobile reimbursement.
- Career growth and leadership opportunities.
- Ongoing training and professional development.
Preferred Candidate Profile
- Strong network with schools, colleges, and educational institutions in Perinthalmanna, Malappuram, Mannarkkad, and nearby regions.
- Target-oriented with excellent leadership and business development skills.
- Self-motivated, proactive, and capable of working in a fast-paced environment.
- Fluency in Malayalam and English; Hindi is an added advantage.
Pay: ₹24,446.89 - ₹95,991.59 per month
Work Location: In person
