Job Title: Senior Digital Marketing Executive - Google Business Profile Specialist*
Experience: 2-4 Years
Location: Noida, Uttar Pradesh - Work from Office Only
Shift: Night Shift - 7:00 PM to 4:00 AM IST [US/UK Time zone]
Department: Digital Marketing / Local SEO
Job Type: Full-time
About the Role
We are looking for a *Senior Digital Marketing Executive* with deep expertise in *Google Business Profiles - GBP*. You will own the end-to-end management, optimization, and reinstatement of GBP listings for multiple clients/brands. This is a night shift role to align with US/UK client timings.
If you know how to get suspended profiles reinstated, rank them in the Local Pack, and drive calls/leads from GBP - we want you.
Key Responsibilities
1. Google Business Profile - Management & Optimization
- Create, verify, and optimize GBP listings for multi-location businesses
- Keyword research, category selection, services, attributes, Q&A, posts, products
- Upload photos, videos, manage reviews, and maintain NAP consistency
- Track GBP insights: calls, direction requests, website clicks, and improve CTR
2. GBP Reinstatement & Suspension Handling
- Diagnose and resolve GBP suspensions: Hard suspension, Soft suspension, Spam
- Prepare and submit reinstatement requests with proper documentation
- Work with Google Support to get listings reinstated quickly
- Implement guidelines to prevent future suspensions
3. Local SEO & Performance Marketing
- Manage citations, local backlinks, and local landing pages
- Run Google Ads Local Campaigns + Call Ads to support GBP
- Monitor competitor GBP strategies and Local Pack rankings
- Use tools: Semrush, Ahrefs, BrightLocal, Whitespark
4. Reporting & Client Coordination
- Create weekly/monthly reports on GBP performance, ranking, and leads
- Coordinate with clients during night shift on calls/emails
- Identify opportunities for new locations, duplicate removal, and spam fighting
Must-Have Skills
- Experience: 2-4 years in Digital Marketing with 2+ years focused on Local SEO & GBP
- Expertise: Hands-on experience in *GBP Reinstatement* - must have 5+ successful cases
- Tools: Google Business Profile Manager, GA4, GSC, Google Ads, GBP API basics
- Knowledge: Google Guidelines, Local Ranking Factors, Review management, Spam guidelines
- Skills: Analytical, Detail-oriented, Good English communication for client calls
- Other: Basic knowledge of website CMS - WordPress, schema markup for local SEO
Good to Have
Experience managing 50+ GBP listings
Knowledge of multi-location brand management
Experience in Healthcare, Legal, Real Estate, or Franchise verticals
Work Details
Work Mode:Work From Office - Noida
Shift Timings: 7:00pm to 4:am IST, 5 Days working
What We Offer
Competitive CTC: [Add Range e.g. 5-6 LPA] + Night Shift Allowance
Performance bonus based on reinstatements & lead growth
Health Insurance + Learning budget for Google certifications
Fast growth path to Team Lead - Local SEO
Pay: ₹40,000.00 - ₹50,000.00 per month
Work Location: In person
