Job Summary
We are looking for a creative and result-driven Digital Marketing Manager. The ideal candidate should have strong knowledge of social media marketing, paid campaigns, branding, client communication, and team management.
Key Responsibilities
1. Digital Marketing Strategy
- Develop and execute effective digital marketing strategies for clients and internal brands.
- Plan and manage social media campaigns to improve brand visibility and engagement.
- Identify new digital trends, tools, and opportunities to improve marketing performance.
2. Social Media & Brand Management
- Manage social media platforms including Facebook, Instagram, LinkedIn, and other relevant channels.
- Create strategies for brand awareness, audience growth, and engagement.
- Ensure consistent brand communication across all digital platforms.
3. Paid Campaign Management
- Plan, execute, and optimise paid campaigns on Meta Ads, Google Ads, and other platforms.
- Monitor campaign performance, analyse results, and improve ROI.
- Prepare performance reports and provide actionable insights.
4. Client Handling & Presentations
- Manage multiple client accounts and maintain strong client relationships.
- Conduct regular client reviews, presentations, and strategy discussions.
- Understand client requirements and ensure timely delivery of marketing activities.
5. Team Management & Coordination
- Guide and support digital marketing team members.
- Allocate tasks, monitor performance, and ensure timely completion of deliverables.
- Coordinate with designers, content writers, video editors, and other teams.
6. Creative & Content Planning
- Develop creative ideas for campaigns, social media posts, reels, and brand promotions.
- Provide creative direction to improve campaign quality.
- Ensure marketing content aligns with brand objectives.
Required Skills
- Strong knowledge of Social Media Marketing (SMM)
- Experience in Brand Building and Digital Strategy
- Hands-on experience in Meta Ads and Google Ads
- Good understanding of analytics and campaign optimisation
- Strong presentation and communication skills
- Ability to handle multiple projects simultaneously
- Creative thinking and problem-solving ability
- Passion for learning new digital marketing trends
Language Requirements
- Excellent communication skills in English and Hindi
- Malayalam proficiency is an added advantage
Technical Skills (Added Advantage)
- Adobe After Effects
- Adobe Premiere Pro
- Adobe Illustrator
- Basic understanding of creative design and video production workflows
Candidate Profile
- Professional appearance and good personality
- Confident in client meetings and presentations
- Creative mindset with attention to detail
- Self-motivated and willing to continuously upgrade skills
Pay: From ₹35,000.00 per month
Benefits:
Work Location: In person