SENIOR SOCIAL MEDIA DATA ANALYST

Job details

Roles & Responsibilities:

Partner closely with the client to understand their business & provide usable social insights driven analysis across multiple platforms and social channels which can enable the social media teams to develop social media strategies and content.
Understand category insights, trends and develop the queries to execute in the social media listening and benchmarking tools.
Working closely with stakeholders to understand the client’s business and analyse how the brand is perceived by customers and social conversations around the brand.
Develop an insightful report to showcase trends, variances, volume, other relevant qualitative social media intelligence and showcase the findings, conclusions and suggestions as precise takeaways
Highlight critical & influential alerts of any negative mentioned to the respective stakeholders and giving timely insights
Complete accountability & ownership of projects assigned from onboarding to reporting
Utilize analytics and Social Listening tools like Listenfirst, Radian6 , Brandwatch, etc. for creating and interpreting reports

Professional Competencies:

Passion for social media and internet marketing industries.
Outstanding ability to think creatively and analyse insights.
Attention to detail and the ability to effectively multi-task on multiple campaigns/projects
Ability to clearly and effectively articulate thoughts and points
High levels of integrity, autonomy, and self-motivation
Excellent analytical, organizational, project management and time management skills

Professional Skills & Qualifications:

5+ years’ experience in social media analysis with demonstrated successes.
Experience working with popular social media advertising platforms like Facebook, Instagram Twitter, and others
Hands on experience with social media listening and monitoring tools
Ability to make optimized search queries for social media listening and monitoring.
Adherence to quality control and metrics.
Experience in creating reports with explanation, precise topics, and data visualization. Ability to make the meaningful insights and inferences from social media conversations / data.
Demonstrate mastery of verbal and written communication skills and presentation skills, lead meetings and manage workflow with the clients.

Job Types: Full-time, Permanent

Work Location: In person