Competitive Cracker is looking for a creative and performance-driven Digital Marketing Executive to strengthen our online presence, generate quality leads and promote our courses and training programmes.
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Plan and manage digital campaigns across Google Ads, Meta Ads and YouTube Ads.
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Generate and manage quality leads for courses and training programmes.
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Manage social media platforms including Instagram, Facebook, LinkedIn and YouTube.
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Monitor and optimise paid campaigns with a focus on ROI and conversions.
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Coordinate with content and design teams for marketing campaigns and creatives.
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Manage WhatsApp and email marketing campaigns.
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Monitor website traffic and support landing-page conversion optimisation.
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Track campaign performance and prepare regular reports.
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Support brand awareness, student acquisition and promotional activities.
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Bachelor's degree in Marketing, Business, Mass Communication or a related field.
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1–2 years of experience in Digital Marketing.
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Hands-on experience with Google Ads and Meta Ads.
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Basic knowledge of SEO, SEM and content marketing.
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Understanding of Google Analytics and conversion tracking.
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Strong analytical, communication and problem-solving skills.
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Performance-driven approach with the ability to work in a fast-paced environment.
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Experience in EdTech, online courses, coaching or training.
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Knowledge of CRM and lead-management tools.
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Familiarity with Canva or basic creative-design tools.
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Understanding of performance marketing and lead-generation strategies.
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Digital Marketing certifications will be an added advantage.
Interested candidates can apply with their updated CV and relevant experience details.
