Role: Creative Producer (Social Media)
Location: Mumbai (Work from Home + Shoot Locations)
About Us
We're a creative advertising agency that creates social-first campaigns for some of India's biggest brands. From trend-led reels and creator collaborations to branded content and viral campaigns, we create content that's designed to win on the internet.
We're looking for a Creative Producer who can own the entire journey of a piece of content - from ideation and casting to production and execution. This isn't just a production role. We want someone who thinks creatively, solves problems proactively, and takes complete ownership of bringing ideas to life.
Role Overview
As a Creative Producer, you'll work closely with strategists, writers, designers, directors, creators, and editors to turn ideas into engaging social content.
You'll contribute during ideation, identify the right talent, plan every aspect of the shoot, and lead production on-ground. You'll be expected to think beyond logistics—finding smarter ways to execute ideas, improving concepts through production thinking, and ensuring every reel is delivered at the highest quality.
If you're someone who enjoys both brainstorming creative ideas and making them happen, you'll thrive in this role.
What You'll Do
Creative Development
- Collaborate with the creative team during brainstorming and ideation sessions.
- Contribute ideas for reels, branded content, creator collaborations, and social campaigns.
- Suggest creative execution styles, visual references, trends, hooks, props, styling, and locations that elevate content.
- Translate creative ideas into practical production plans.
- Stay updated with social media trends, creator content, internet culture, and platform best practices.
Casting & Talent Management
- Own the casting process from brief to final selection.
- Understand the creative requirements of each script and identify the right talent.
- Source actors, creators, influencers, and UGC talent through agencies, casting directors, and your own network.
- Build and maintain a strong database of actors, creators, child artists, and niche talent.
- Coordinate auditions, self-tests, callbacks, and final selections.
- Negotiate talent commercials, availability, and shoot schedules.
- Manage talent communication before, during, and after production.
- Ensure talent is well-prepared and aligned with the creative vision before shoot day.
Pre-Production
- Own end-to-end planning for every shoot.
- Scout and book locations including cafés, Airbnbs, studios, offices, homes, and outdoor spaces.
- Source props, wardrobe, costumes, and production materials.
- Create production schedules, call sheets, budgets, and shoot trackers.
- Coordinate equipment rentals, vendors, freelancers, and logistics.
- Align responsibilities across the creative and production teams.
- Ensure every shoot is fully prepared before production begins.
Shoot Execution
- Lead all on-ground production activities.
- Own the shoot from setup to wrap.
- Coordinate talent, crew, locations, equipment, and schedules.
- Ensure shoots stay on schedule and within budget.
- Solve production challenges quickly and independently.
- Maintain clear communication between creatives, directors, clients (when required), crew, and talent.
- Ensure all required shots are captured for a seamless edit.
- Maintain high production quality while working at the speed of social media.
Production Operations
- Build and improve production systems and workflows.
- Maintain production trackers, budgets, documentation, and vendor databases.
- Manage multiple shoots simultaneously without compromising quality or timelines.
- Continuously improve production efficiency across the team.
What We're Looking For
- 3-5+ years of experience in content production, digital advertising, social media, or creator-led content.
- Strong understanding of short-form content across Instagram, YouTube Shorts, and other social platforms.
- Experience managing end-to-end social media productions.
- Experience handling casting and talent coordination for digital content.
- Excellent planning, organizational, and project management skills.
- Strong creative instincts with an eye for content that performs.
- Excellent vendor management and negotiation skills.
- Comfortable managing multiple productions simultaneously.
- Excellent communication and leadership skills.
- Comfortable working in a fast-paced agency environment.
- A proactive mindset with a strong sense of ownership and accountability.
Bonus Points If You Have
- Existing network of creators, actors, casting agencies, and talent managers.
- Understanding of cinematography, lighting, framing, and editing workflows.
- Experience working with influencer marketing campaigns.
- Familiarity with AI tools like ChatGPT, Gemini, Claude, or Perplexity for research and production planning.
- Experience with Notion, Google Workspace, and project management tools.
Pay: ₹32,000.00 - ₹35,000.00 per month
Benefits:
- Paid sick time
- Paid time off
- Work from home
Ability to commute/relocate:
- Andheri, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Please share links to your portfolio, work samples, or social media campaigns you've produced.
Experience:
- content production: 2 years (Required)
Work Location: Hybrid remote in Andheri, Mumbai, Maharashtra
