Digital Marketing Manager

<div><p>share your resume at careers@queppelintech.com and mention the intended position in subject line.</p></div><p></p>
<br><div><p><b>Experience required</b> &ndash; 3-6 years</p><p><b>
Location</b> &ndash; Gurgaon</p><p><b>
Job description</b></p><ul><li>
Proven experience of Local &amp; International SEO.</li><li>
Solid understanding of performance marketing, conversion, and online customer acquisition</li><li>
In-depth experience with website analytics tools (e.g, Google Analytics i.e. UA and GA4)</li><li>
Experience with A/B and multivariate experiments</li><li>
Working knowledge of HTML, CSS, and JavaScript development and constraints. Working knowledge of Elementor or other Page Builders is an added advantage.</li><li>
Knowledge of ranking factors and search engine algorithms</li><li>
Up-to-date with the latest trends and best practices in SEO.</li><li>
Develop optimization strategies that increase the company&rsquo;s search engine results rankings</li><li>
Research SEO keywords to use throughout the company&rsquo;s website and marketing materials</li><li>
Set measurable goals that demonstrate improvement in marketing efforts</li><li>
Monitor daily performance metrics to understand SEO strategy performance</li><li>
Efficiently communicate with other marketing professionals to align goals</li><li>
Collaborate with others within the marketing department to manage SEO strategy</li><li>
Perform ongoing keyword discovery, expansion, and optimization</li><li>
Research and analyze competitor advertising links</li><li>
Work with editorial and marketing teams to drive SEO in content creation</li></ul></div>

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